SEO Summary: Small box of SEO notes sharing (i)

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has been diving in A5, with the Masters learned a lot, small box want to share the experience of their own learning since SEO, but also hope that you reader criticism.

The ranking factors of the major search engines

1. Server factor

2. Content factors

3. Title and meta factors

4, page layout details

5, domain name, filename, url factors

6, Site link Framework factors

7, keyword layout factors

8. Reverse Link factor

In each of these factors, there are three or four very simple, but ordinary people do not notice, the average designer will make mistakes

First, the server factor you just have to remember two things OK

1, Stability: Avoid the Trojan, avoid often open

2, Speed: Faster, ranking more favorable

There are two main aspects of stability: most of the site, basically have encountered a Trojan thing, once inserted into the Trojan if you have not deleted a long time to Google to submit audit, your site may be blocked by Google.

The faster you go, the less time the search engine updates your site, the quicker your search engine updates your site, the shorter the time it will be, and the less likely it is to affect rankings, and the speed of web browsing is an important parameter to the user experience.

Ii. Content Factors

1, the richer the content the better

2, the website original content The more the better

1, if your content in other sites have not appeared, he is the person is your original

If this article contains links to your site

Iii. title and meta factors

OK, let's talk about the 5 principles of title and meta tag design

Principle one: A Web page title and meta, the number of core keywords is moderate.

Principle two: Each page title and meta tags are different, and to the content of the page to match.

Principle three: The more concise the title design, the better, as far as possible not more than 25 characters. Do not exceed 50 English characters, description not more than 100 words, should search engines can only index to two lines. Probably seventy or eighty Chinese characters most reasonable, keywords this label is not very important, do not accumulate the key words, reasonable place a two key words on the webpage OK

Principle 4:title and the frequency of keywords appearing in meta tags

General

Title appeared 1 times

Page Description Label 3-4 times

Keyword Tags 1 times

Principle five: In title, the key words as far as possible in front

Fourth factor: page composition factor

Attention to three aspects

1, the big title to use

2, the text of the keyword with bold or aggravated two or three times

3, the picture on the page to add alt note

V. Domain name, filename, url factor

1, the WWW prefix of the two-level domain name the highest weight

Www.nkzxw.cn is higher than ab.nkzxw.cn weight.

2, two-level domain name than the directory has the advantage

3, the deeper the list, the more unfavorable the ranking

The directory depth of a Web page is best not to exceed level three

4, the directory weight is higher than a static web page

Vi. the navigation framework of the website

1, the navigation structure must be clear and clear

2, hyperlinks to use text links

3, each page should have related links

Vii. density and layout of keywords

Here, I suggest that you do not deliberately to pursue the density of keywords in the Web page.

As long as my method, in a Web Page Six places the keyword layout, the density naturally reasonable

1, Title,

2. Meta,

3, the title of the page,

4, Web text,

5, the picture alt annotation,

6, the link in the webpage contains the key words

1 times in title

Meta tags, a Web page description tag, a keyword tag

The keyword appears 3-4 times in the Web page description label

1 times in keyword tags

H1 once

b Bold two or three times

Picture Plus alt Comment

VIII. Reverse Link factor

1, what is the reverse link

A reverse link is a page with a link to page B, then page A is the reverse link to page B.

Special emphasis

A reverse connection is between a Web page and a Web page.

Not for the site and between the site, we need to understand this, confirm

Backlinks more and less and quality determines the PR value of your site

3, what is the quality of the reverse link?

1), the high PR value of the Web page

2, update the high frequency of the Web page

3. Authoritative Web page

4, high relevance of the Web page

SEO experience a lot of things cliché, but how to implement the real time, there are several people can achieve it?

Small box of SEO note-sharing by the male Division Consulting Network (HTTP://WWW.NKZXW.CN) to organize the release, reproduced please indicate A5 starting.