SEO technology is dead, or you do not understand SEO?

Source: Internet
Author: User

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Now each blog SEO article homogeneity more serious, because the SEO is everyone write rotten, write to write is nothing but content, outside the chain, user experience.

But I always see a lot of people commented that SEO technology is dead, I really can't help but want to write. Why do these people say that? Nothing more than to write the original or false every day, send a little outside the chain, and then found TMD rankings how has not changed? or that kind of? And then think, SEO technology really not.

Of course, more people are because they say, now Baidu bidding and Baidu's own products so much, I want to do the words are accounted for, even if the row to the home page is no use, and then come to the "SEO technology has died."

Is that the case? Since the SEO has died, why many large companies still recruit SEO? Also hundreds of thousands of annual salary?

1, these SEO questions you understand?

(1) Web site URL format is not the same, some Web site URL format is a date type, such as www.xxx.com/2014-9-2/xxx/html, there are other date formats, such as what is the advantage? What are the advantages and disadvantages of comparing with other URL formats? Is it just a program-generated format? ?

(2) How to use the irreversible bread crumbs navigation?

(3) Do you know the majority of the external chain and the inner chain of how much misunderstanding?

(4) You only know the site as little as possible, but you know where to use JS for the site will be better?

......

If you do not know where, then please do not easily say that SEO has died.

In fact, many people look at things or the vision is too narrow, seo die, not to say that you are not a few words optimization, or be Baidu bid accounted for, you have to look at the overall trend.

2. The problem of Rice and restaurant

To improve the SEO, not to do a few words ranking it, but from a large number of long tail words to see, may be a lot of people who do business station will think I said is fart, I am a business station where so many long tail words, that I can only say, since you choose to do SEO, you feel that the enterprise station is not suitable to do a lot of long tail, then why do you still do enterprise station ? Do you choose the job of SEO or choose an enterprise? This is like, you obviously like to eat Sha County chicken leg rice, you have to run to Lanzhou Ramen, and then said that people even chicken leg rice did not. Did you choose a meal or a restaurant?

Of course, for small enterprises SEO is really bad to do, but for SEO practitioners, you can not just to say that the SEO technology has died.

3, Tall strategy problem

We usually say that the SEO technology, said the content, the chain will appear to be very low-level, if you want to say a little tall, it will certainly mention a SEO strategy problem.

A lot of people may work in party B or enterprise, usually responsible for some of the corporate web site, I have not engaged in party B, but the feeling of party B to me is that a person to assign ten or twenty or more sites to you, and then each site needs to do what word, you do. This gives me the feeling that there is no strategy, because you are just repeating to each site to do content, do outside the chain. Even if you are in party B to do business station, did 5 years, I think may be inferior to do 1 years of high level. (Personal humble opinion, did not do a party B, party B small partner do not spray)

Want strategy, that will have to big website, personal website to make content wide point also can pay attention to strategy.

4, the quickest way to learn SEO

As for how to make strategy? I always think that analyzing competitors is one of the quickest ways to learn SEO.

Most people analyze competitors have a bad problem, such as the analysis of "Jingdong East":

Many people like to jump to conclusions, such as a kind of people will think, jingdong seo nothing good ah, that way, a lot of basic tags have not written well, why they weight so high? It seems that the big site is good, not how to do it can be weight so high, or, they have money, and Baidu have cooperation, or they have more resources, They have a whole bunch of chains out there and so on. And then nothing, not to care about the site.

There is a kind of people who think that Jingdong is so big, two domain names are good dozens of, analysis I can not do it! Do not know what to analyze, TDK label write is not how, the content is not how, do not know what to analyze, and then nothing.

Both are very bad phenomenon, the first kind of people I do not say, as for the second kind of people, you have to focus on a website for dozens of hours, I believe that you learn more than you can learn in a year more things. Don't start without doing it.

5, SEO analysis Magic Weapon First step

This is also an analysis of competitors a large framework, but also I feel very important, must go through a step, a lot of people for SEO or more abstract, see a big site do not know how to analyze, the first step to do? H1? How much is the keyword density? The number of outside chain is not much ...

In fact, these are not these are the basis of the details, which is like drawing characters, sketching will not be a draw on the eyes, and then draw the glasses finished before painting the nose. Sketch also will not pay attention to the absolute realism, painting students must know that the first step to determine a good frame, the location of the various organs to determine the layout of the good.

So the analysis of competitors is the same, you have to analyze the big frame. Suggest that you use the way of drawing, you can use some mind map software, such as MindManager, can also use axure, or the computer with the Sketchpad, etc., anyway, whatever can be. First of all, you have to link the structure of the site to find out, their site inside the chain is how the weight of their site is how to flow?

For example, what pages are the content pages linked to? What are the categories of these pages? Are there any rules? After you've sorted out this picture, you'll see a little bit of a family's overall architecture.

Hao Chen statement:

Of course, the above are all basic things, an article also can only write a little foundation of content. Although SEO is just a way of marketing, want to do a website, completely rely on SEO is not good, but no SEO is not. Say so much, just want to tell you, SEO did not die, do not parrot. Not to be blind.

If you keep saying that, it means you don't know SEO.

The original source from Nanchang Seohttp://www.haochen072.com/post/99.html

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