SEO ternary "link structure content" intimate interpretation of the relationship

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Links, site structure, content is SEO three important elements, although not SEO all, but the impact on the SEO is very huge.

Site structure refers to the structure of the site, including the framework, page URL path, page code, JS and Flash effects. Site structure is the basis of SEO, to build conducive to SEO site structure needs to understand the search engine (Baidu) SEO rules, which include: ① less with the framework, to avoid the use of the framework, because Baidu SEO recommendations have pointed out that the framework content can not be accurately crawled, the use of frame structure for SEO is a risky behavior. ②url path, the advocate is static address, with parameters of dynamic address is not conducive to SEO, Baidu in the dynamic path of the site to crawl the number of pages are often less, and the page crawl volume directly affects the SEO effect of a site. ③ reasonable code deployment. Search engine for the page code has its own way of judging, the code itself and no good or bad points, but the search engine in the page ranking more attention to content, a pure Flash code page is not conducive to search engine rankings, a large number of Java script code page is not conducive to search engine rankings. In particular, it is noted that the jump code from the Java Script page may bring bad SEO effects to the site.

The content of the website is composed of page content, page code, content topic. This includes: ① page content from the original more conducive to Baidu's website content recognition, copy, excerpt other site content will not get Baidu's approval, Baidu has reliable technology can analyze from the content of the copy, excerpt, and because the search engine user experience needs, Baidu will be a lot of content from the duplication of the site to punish. The correct use of ② page code can increase Baidu's recognition of the content of the site, the HTML code has support underline, bold, italic, the appropriate use of page content to promote user experience, Baidu station in the user experience angle will enhance the recognition of such sites. ③ content topic also refers to the professional nature of the website content, this can be understood as the content of the site is focused on a theme, such as a shoe industry site, in the presence of the footwear industry information content should not be a large number of cars, food, tourism content, positioning clearer, more professional website will be recognized by Baidu.

Links include link locations, number of links, and link densities. ① on the site, there are stations outside the basis of the distinction, links also exist in the station outside the station points. Link location in the station, part of the site structure, through the link can be a separate page, standing in the position of SEO to see this is the station optimization. Layout on the home page of all (most) level two column links, which is conducive to the depth of spider robot crawling, promote the collection of the whole station, while the weight of the whole station can be promoted. Page code higher weight will be higher, the more on the left weight will be higher, the weight of the good quality of the link in the page code in the upper left-hand position. The number of ② links should be an optimization strategy, the number of links does not have a reference value, a page without any links is not a reasonable optimization of the page, a page with too many links is not a reasonable optimization of the page, the number of pages linked to the control of the reasonable will improve the page optimization effect. ③ link density is a link in the page of the intensity of a region, the link density is for the single page in the station, link density and the number of linked dependencies, link density is also part of the optimization strategy. Reasonable to enhance the link density can make the link to play a greater optimization effect, but in many cases the link density more widely used in preventing the optimization of excessive or baidu punishment above, link density has negative education significance, to ensure that the link density is not too high is very important.

A strategic interpretation of deep relationship

1, SEO link optimization and optimization of the structure of the intersection, the formation of site links optimization. SEO work is often not decentralized, independent, inbound link optimization should consider the site structure, but also consider site links, indispensable. Site link optimization as a website structure and the combination of site links, or should be the vast number of seoer attention.

2, SEO optimization and optimization of the content of the cross function, the formation of site code optimization. Content optimization often need the help of code to play a greater effect, structural optimization contact code optimization can also make the structure more reasonable.

3, SEO link optimization and content optimization crossover role, forming a link optimization strategy. It should be considered whether the link is displayed in text or at the URL address. Whether the link text is relevant to the page, or not, can highlight the requirement keyword. The link text is appropriately emphasized, can enhance the weight value of the link. Link optimization strategy is a double-sided strategy, there are two of stations outside the station, but in the station outside the station are consistent with the application of the same rules. Link optimization and content optimization, link optimization will take the lead, this does not reflect the SEO optimization of link optimization than content optimization is important, but it is obvious that link optimization needs content optimization.

4, pay attention to the value of the navigation module in the station, because it sets the SEO link optimization, structure optimization, content optimization, can fully realize the link, the site structure, the content of the three elements of value.

Links, site structure, content is SEO three important elements, mutual contact, mutual support, optimization of the site SEO played a very large role. Also want to see, these three can not say is all elements, and other elements affect the effect of SEO. "SEO ternary" link structure content "intimate understanding" from http://www.shoes.net.cn global Shoe network SEO, look forward to sharing with more friends to share the experience of website promotion.