Absrtact: Has been in a busy and tense working state recently. Because just took over two sites, and both sites are once brilliant, reached the peak and fell down the site. Engaged in SEO people know that the site once fell down to want to recover is not a very easy
have been in a busy and tense state of work recently. Because just took over two sites, and both sites are once brilliant, reached the peak and fell down the site. People who are engaged in SEO know that the site once fell down to want to recover is not a very easy thing. I took over the two stations under great pressure, on the one hand is the leader of the high, on the other hand is to challenge their ability. In general, website optimization is nothing but a station outside and station two parts. Today, I mainly talk about work in the station, I think, the station optimization must do fine, that is, SEO to do the site's marrow in the line.
The so-called SEO to do the marrow, is to put the site every detail is done. I took over two websites, though they were all old stations, but I found that a lot of work done in the station is not in place: Home no features, can not highlight the characteristics of the site, the site navigation links are not correct, some channels do not have, two column division is unreasonable; the link between the content pages is unreasonable and there is no link to the keyword.
In view of these problems, I have made the overall adjustment in the station, the specific work has the following several points:
First made the necessary changes to the home page (because of the fear of drastic changes in the site, just the necessary place changed), as much as possible to highlight the site features, improve the customer site experience.
Two navigation links are linked to the correct location, the channel does not add the page and content, so that the entire site navigation integrity.
Three unclear column page, as far as possible is the site's long tail keyword as column name, each column page of the keyword adjustment reasonable.
Four key words highlighting the content page, and the relevant keywords linked to the appropriate article, so that the entire site within the chain more perfect.
It's easy to say 1234 of these jobs, but it's really challenging. I personally feel, modify the site than do the new station also trouble, because the modified station is not their own hand-operated, all the things to follow the original webmaster ideas, and sometimes really can let people collapse. However, in order to make their work smoothly, and only the entire site is familiar with the line, so, this time I have been doing these details, I think as long as the details of the work done, and then appropriate to do some work outside the station, the weight of the site will be restored sooner or later.
I do not know if I do the work of these stations is fine, whether it is really SEO to do the site's marrow, we can come to my station to see: www.jingshen120.com, see what I do not in place, Jingjing always welcome everyone to give me advice!