SEO Wangzhuan secret: SEO for others

Source: Internet
Author: User
Keywords Website optimization
Tags .mall clients communication cost create customer customers development

Hello everyone, I am a Beijing air conditioner repair. Contact SEO for so long, more or less I have some experience for SEO and experience, plus I have a successful case of two, so I made for myself in the future development of SEO has a very good fantasy . Recently it is very happy for some time, because one of his articles written a few days ago, "a stable ranking of Baidu first 100 days of experience," to bring himself a customer, although the customer is not large, but people are more generous, the two of us Chat is also very speculative, so happily went on his website. This is what I want to share with you today an experience, SEO NetEase secret one: do SEO for others.

SEO entry very fast, the cost of providing services is also very low cost, simply need us to have a computer, you can access the Internet, and the market is relatively large, which is a boon for our small and medium owners, but in The process of making money using SEO earn a lot of places that need our attention. Here are some of my views, but also to small and medium webmasters SEO SEO a few small suggestions.

1, to be the best one, the preferred person to do in the eyes of customers

In doing SEO process, others choose you certainly trust you, certainly believe your ability, or your service has some agreement and expectations. Well, the first thing we need to do is to be the best one and be the preferred person in the eyes of our customers.

To be the best myself, first of all, definitely requires that we have good SEO technology as a support. SEO technology, including content updates and building outside the chain. The webmasters who have been in contact for some time have their own set of SEO technology, and the ability to optimize websites will vary from person to person. Here we need to constantly learn from each day and constantly consolidate our own SEO technology and focus on cultivating our own optimization ideas , In order to provide the best service and lay a solid foundation.

To be the best you need, we also need good communication skills with our clients. Good communication is halfway to success, and especially when talking to clients about optimization details, a pleasant communication will make the customer happy to accept your request. Good customers actually do not care how much they pay, but rather how much value we can bring to him, in the communication we can not make too many commitments, but some small guarantee will make customers peace of mind.

This is the issue of personal charisma. How well you communicate and how quickly your customers can accept your service. To do this, you first need to have a very good ability, and there are a lot of SEO cases as a basis, followed by you have a certain reputation, many people understand that because of your website optimization or in the circle there is a big Fame. For example, you put an industry station to achieve the industry first, for example, you write a lot of soft paper, but also by many people accepted.

2, let the customer know the value of SEO: SEO most cost-saving but not free

In fact, the process of SEO orders, the most difficult is not the optimization process, the hardest part is to let customers know the value of SEO. Many clients do not know enough about SEO. They simply understand a little through online or friends' introduction. Many people can not really understand the value of SEO. So when we first started to convince our customers that they were fully aware that SEO was the most cost-effective way.

Some people think that SEO is a very cheap service, which is caused by the blind quotation of some individual webmasters in providing services. So many customers in the beginning will be reluctant to pay too much money to invest, this idea is wrong. How to pay for it without paying. SEO is not free, although SEO is the most cost-effective, but its value should not be underestimated.

Persuading customers to invest a certain amount of money into SEO work must let them know how much profit SEO can bring to its company. My favorite in the process is to have certain goals, and understand the value of SEO customers, such customers will be very happy to work together.

3, to create value for customers, but also to establish their own brand

Customer will always be the essence of our service, we want to do to customers is SEO services, so everything for the sake of the interests of customers, to create more value to customers, customers happy we can make fun, next time you have talent Think of us.

How to create more value for customers This is something we should think about? I think we can do three things:

A, improve website rankings

At the beginning of the service we can provide certainly will only say how to help themselves how to quickly improve the rankings, which is also many customer requirements. When we are doing, we must make use of standardized techniques, do fine content, do a good job outside the chain, to help the website quickly improve rankings. The rankings are very different between the first page and the second page. The traffic on the first page occupies at least 70% of all searches, while the first five pages cut 50% and the first three pages at least 30%, so a good one The rankings can help us bring a lot of traffic to the site.

B, improve website traffic

Good rankings sometimes are not enough for a website, although good rankings can guarantee good traffic, but for more traffic we can not just rely on this. There are a lot of things we need to do, and all that's going to do is to help our clients achieve their benefits. During this period we need to do a good job is the layout of the long tail keywords, do the most long-tail keywords, make the best long-tail keyword rankings, to help the site to crawl more traffic.

C, improve the conversion rate

Website conversion rate is the most difficult to achieve, and often a lot of time the site traffic is very small but transformed, such examples are not uncommon. Improve the conversion rate must pay attention to study the psychological browsing, to seize their psychological we can better guide them into the browser we need to browse the web. In addition, there are many aspects worth noting, such as product page guide and so on. Help clients more than for the conversion rate, customers earn more, will certainly be happy to work with you, they need it later or friends need it will recommend you. This speaks to the issue of establishing one's own brand, a good brand is a good service with pleasant communication, and then get through the tempering of time, we need to do is adhere to these things.

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