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Site online early SEO work mainly focused on the site analysis, keyword analysis and site layout analysis. Site analysis focuses on the site of the audience group analysis, audience area analysis, service object analysis and competitor analysis, so can do to the enemy. Keyword analysis is mainly to establish the main key words and auxiliary keywords, to achieve a clear site master. Design reasonable website layout for user group, improve user experience.
I. Website analysis
1. Analyze the website customer group, the service object
2. The same industry, competitor website analysis
Second, keyword analysis, keyword selection
1. Understand the industry profile
2. Industry keyword Collection
3. Keyword Competitive Analysis
4. Keyword development planning and flow forecast
5. Identify target keywords
Third, the website structure Optimization 1. Home page, channel page, content page link to form a tree-type network link map
Iv. Web page Label optimization
1. H1, H2, H3 and fervent play an important role in the content of the current Web page, from high to Low: H1 > H2 > H3 > Fervent
Five, website navigation, page layout optimization
1. Web page label optimization mainly includes title tags, keyword tags, description tags and so on.
2. Navigation column optimization navigation column preferably with text connection, and when bold its font.
3. Design a navigation page. More products in the internal connection of the page more.
4. Page font optimization in the Web page, must naturally highlight the key words. For example, the page content title contains keywords, you can use a larger font. Text content appears in the keyword, can be in different colors or bold.
Six, Web page titie keyword tag, homepage introduction label, picture annotation, etc. optimization
1. So the page should have their own unique title, Tag.
2. Write a reasonable introduction to the Web page and include keywords
3. Add comments and
4. Control title length and keyword frequency
VII. hyperlink structure, hyperlink annotation, Super link path optimization
1. Reasonable HYPERLINK structure
2. Add comments for hyperlinks
3. Optimize hyperlink path
Eight, the main page content adjustment, typesetting optimization, so that the content easier to read. Related articles are interconnected to improve the user experience.
Above only represents the personal opinion to welcome the expert guidance. Station www.shuodeng.com Welcome Reprint!