SEO2.0, have you upgraded?

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

A new concept, seo2.0, it seems that no one in the country to mention "seo2.0", here in advance to clear the relationship, I personally dislike the so-called web2.0 this kind of concept gimmick. However, for seo2.0 this new term, in fact, many of the industry's predecessors have unwittingly in practice, we believe that at the operational level, the core of seo2.0 can be summed up to 3 points: more emphasis on user experience, link strategy changes, structured data.

First, more emphasis on the user experience.

SEO industry has a sentence, called the highest level of SEO is to give up SEO, this sentence although a bit of nonsense ... Listen to feel deep, but how to pull all can ... But there are layers of meaning that should really be noticed. SEO is not oriented to search engine optimization, the end of the goal or should be user-oriented, know that this is more people, but actually really do so less people, many friends really care is not my content for the user needs, but my page structure, my keyword distribution is the search engine preferences, In the seo2.0 era, the user experience was emphasized again, seo2.0 emphasis on user subscriptions, emphasis on conversion, emphasis on repeat customers, these are based on your network has a good user experience, seo2.0 emphasis on user participation, interaction, but also in order to build a better user experience, in addition, even for search engines, a search engine can get traffic Site, ranking is absolutely not low to where to go, if the previous search engine of this statement is only an official rhetoric, the purpose is to let Seoer do not pay too much attention to black hat means, so now, search engine has perfected a variety of practices, Through the user experience to adjust the search engine ranking technology has been very mature, page level, search engine can monitor your results click on that link, desktop, Google, Baidu's various desktop software, especially the tool bar, can also carry out this monitoring, so far, Yahoo,google, Baidu has already launched its own access statistics, and with this gadget, user experience monitoring is much easier. Seoer, can we emphasize the user experience with Black hat on our heads?

Second, the change of link strategy.

Google ranked one of the most important algorithm PR algorithm is basically based on the outside chain, although the rumors of PR is about to exit the history stage, but the importance of the chain is self-evident, a few years ago the chain to exchange links mainly to let dmoz included for the glory, there are some people use the message, forum mass such spam means , but in the seo2.0 era, this kind of link gradually by the search engine as a low quality link, more high-quality outside the chain source. Links from the body of the blog ... Others write a blog to quote your URL, you can fully explain the authority of your content, there are del.icio.us, the domestic Baidu search and hide, Eric Search hide such a bookmark site ... The more people you collect, the more you will be able to show that your content is popular with users. The same quality links include online RSS feeds such as Google RSS reader and aggregation sites like shrimp catching. Therefore, in the premise of winning the user experience, encourage users to collect, subscribe to your site rankings greatly help.

III. structured data.

What is structured data, simply put, XML is a good structured data storage form, the most common is the RSS protocol is a structured data, this XML can directly tell the search engine title, body, keywords, date of creation, address, According to the expansion of the RSS Googlesitemap, Baidu Newsop, these things can even tell the search engine that content is your key recommendation (Google Sitemap priority attributes), or what kind of content is recognized by netizens ( Baidu BBS The essence of the Agreement, click, Reply, this point I in the Forum how to conduct search engine optimization has been discussed in the article. The weight of the blog site is higher, in addition to frequent updates, link structure is a good accident, structured data is also a very important reason, in the face of RSS or similar structured data, search engines do not need to parse the Web page messy code-machines are machines, machines like to have the rules of things-- Oh, this one's missing. An important structured data, XHTML 1.0 This structured data is currently the most widely used, that is, the div in everyone's mouth, as a transitional version of XML+XSLT, in terms of the page structure, with XHTML 1.0 specifications of the site should be said to be the current search engine favorite structure.

Website Optimization Baidu Optimization http://www.seo100.net