Seoer Frequent Mistakes

Absrtact: The network marketing mode gradually expands to become more and more mature, the SEO in this kind of environment also gradually starts to grow, however, more and more seoer has forgotten to do the original intention of SEO, SEO original intention is to satisfy the user experience, more and more marketing

Network marketing model in the gradual expansion and more mature, SEO in such an environment is gradually beginning to grow, however, more and more seoer has forgotten to do the original intention of SEO, SEO original intention is to meet the user experience, more and more marketers think from the SEO consider user experience, In fact, this is in itself already putting the cart before the horse. We need to subvert the traditional thinking, from the user experience to focus on considering SEO, so as to meet the future search engine trend changes in the long-term long-term survival of the competition, to achieve sustainable development. From the SEO to consider the user experience seoer not a few, their focus has begun to deviate, for the site, the real goal is to cater to the audience, rather than let the current crowd to cater to the site. Recently, the author also made a collation and analysis of seoer recurrent errors.

1. Title Label

The importance of the title tag is beyond doubt, is a reasonable description of the Web page and elaborated, so that search users in the structure of the page at a glance, can be more reasonable choice and behavior. However, many seoer at first from the optimization start to consider the problem, it is easy to lead to keyword piling phenomenon, on the search is not ideal for the cause, and for the user experience, is called the superfluous, superfluous. Sometimes in order to layout keywords, the title tag covers a number of keywords or even the page is not related to keywords, it is easy to cause weight dispersion and user jump rate increased. In fact, as a seoer, should first consider the user experience, based on the combination of SEO concept, make the page easier to get users to vote is the key.

2, Keyword link layout

Keyword link layout for the search engine is very important, in fact, not only that, the meaning of keyword links is to enable users to choose, can effectively guide users to conduct the next step. However, more and more seoer ignore the popular group's click Behavior, from their own point of view (Internet operators) to consider user behavior, very little understanding of the majority of real user clicks. If you want to use the user experience to do a good job of keyword link layout, it is no harm to master the data through real users, and combined with other sites for comparative analysis. There is no harm to study the Baidu-related product structure optimization. As shown in the following illustration:

3, user reading behavior

True users are meant to read and to solve their doubts by reading, which suggests that the value of this article has been presented. Users type "puzzled" search results page, often want to get more satisfied with the answer, so the article quality requirements must be accurate. However, many seoer have not done so in this regard, especially in the medical profession. As shown in the following illustration:

The medical profession not only has the content quality the question, is also exists the content highly similar question, itself many questions can pass through several articles to explain, however considers the search engine optimization, then carries on the massive duplication content creation, causes the webpage to resemble unceasingly. Not only within their own site, but also with peer sites to compare.

Thinking Summary:

Let SEO return to nature is the responsibility of every seoer, with the progress of the times, search engines and users are changing, but in any case development, conducive to the user experience of the site will be the search engine and the user's attention, the development of the latter is immeasurable, the user experience itself is done SEO Let our thinking reverse words, from the user experience to consider SEO it!