Seoer to focus on: Search engine Optimization Analysis

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Analysis is a very important work in search engine optimization, which includes data analysis, keyword analysis, competitive environment analysis and so on. Good SEO strategy needs to be based on effective data analysis, so as to be able to more complete overall planning SEO project.

In some SEO community, a lot of people will ask these questions: Why is my site ranking not to go? My new page search engine why not included? Why did I lose my site rankings?

Such questions, for SEO is a relatively large problem. Need to be responsible for search engine optimization for the site to do a comprehensive diagnosis, analysis, may be able to find part of the problem. For the entire SEO project, analytical work can be said to be everywhere.

1. Keyword analysis

Keyword Long tail theory strategy to broaden the SEO keywords mining ideas, in doing keyword analysis, our goal is to find competitive but valuable keywords. In the keyword analysis, research, we usually have to think about keywords will be too unpopular, keyword is consistent with the user's search habits, users are more accustomed to using which words to combine keywords.

These are the questions that a keyword analyst needs to think about.

2. Ranking Analysis

When you are sure of a keyword, the next thing to do is to find a way to upgrade the keyword search engine rankings to the user's point of view. But the first page of search engine results, there are only 10 locations. You have to assess the competitive environment in which the target keywords are being evaluated.

For example, say:

First page 10 sites, how about the weight of each site?

Analyze page 10 of first page search results?

Know the gap.

Determine beyond strategy.

3. Content Analysis

In a large industry, there are many kinds of content. What kind of content compares to the user likes, which kind of content may bring the relatively big flow, which kind of content may bring the relatively high benefit? These are also the needs of search engine optimization personnel for analysis.

In addition, we need to analyze the competitor's content strategy.

4. Search Engine Analysis

Search engine optimization needs to improve the performance of the mainstream search engine, do not search engine optimization into Baidu optimization, Google optimization, Yahoo optimization. For a search engine SEO strategy, which is not conducive to the long-term development of the site.

Each search engine has its own sorting algorithm, but the factors that evaluate the site are similar. How to optimize the mainstream search engine, improve the overall performance of the site in the mainstream search engine, this is the high-end SEO service companies must cross a threshold.

Concluding

Search engine optimization analysis, can let us know more clearly SEO project. SEO is used to improve the content of your site, so that the site can expand the impact of increased links, users, more quickly let potential users through the search engine to find their own sites.

If you are trying to do SEO on a site, you must understand that in this way you will be able to find new and easier ways to optimize your site, which will help improve your customer base and improve your site's traffic.

This article by Hangzhou SEO www.seojcy.cn feeds, reprint please indicate the source.