Seoer, what are we going to do?

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Now on the network, do SEO springing up in endlessly. SEO in the end what to do? How to promote their own station to go out? I think this is the goal that the seoer are pursuing together. Understandable, SEO rankings, optimization, service is also essential.

First, SEO ranking:

There are two factors that affect SEO rankings: A wide range of external chains, quality chain

(1) wide chain: Refers to the number of outside the chain, its weight is below the quality of the chain (can be mass software, soft text reproduced, etc.).

(2) Quality chain: Refers to the site quality of the link to your site, the other side of the quality of the site from the content of the relevance and PR to assess (can increase commercial purchases).

These two factors directly affect the ranking of SEO, Seoer must remember.

Third, SEO optimization

(1) Website structure and layout optimization

SEO through the site structure and layout optimization, so that the site on the search engine more friendly, expand the site in the major search engines included in the volume, there are more included in the quantity, to better ranking opportunities. At the same time, by improving the key pages, improve the conversion rate of the website, add more orders.

(2) External resource optimization

External resource optimization is the use of a large number of alliances and partner sites, so many sites say hello, this not only increased the popularity of links, but also increased visibility.

(3) Website conversion rate optimization

Regardless of any site, in the choice of free space server, to choose the speed, rather than the connection timeout, has not seen the slightest movement of the server. It is more and more important to optimize the conversion rate of website. In the internet age, searchers become less patient, and when a searcher opens a Web page, if he doesn't get what he wants in 10 seconds, he quickly chooses another site. Through the key pages of the site friendly treatment, can greatly improve the conversion rate of the website.

(4) Search engine click rate optimization

In a search, the searcher in the shortest possible time to make a click Selection, first they will look at the title, the title can attract the eyes of the searcher, you can improve a certain rate of click. Second, is to see the summary, title and summary copy of the good or bad directly affect the click Rate, a high content of the article will increase the number of clicks for the site, SEO through the title and the careful optimization of the summary, can get a higher user clicks.

Third, SEO services

SEO should follow the principle:

(1) When designing a Web page, you should consider the user, not the search engine. Do not deceive the user, or submit to the search engine one content, but show the user another content, this practice is often called "deceive users."

(2) Avoid deceiving users, these are generally black hat seo commonly used cheating means, using a special search engine production "Bridge page";

(3) Avoid hidden text, hidden links, hidden links.

To do SEO services, ask yourself: "What help can we bring to the user?" Unto, impose, to really consider the needs of users, protect the interests of users, this is to do the duty of SEO services.

Source: Guangxi Lao Wu SEO Training

Address: http://www.gxseo.org

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