Set the perfect site title to optimize the site from the smooth

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When the website is optimized as an indispensable link in the network marketing nowadays, we have to pay no attention to him. Website optimization is a systematic work, generally divided into station optimization and station outside optimization two links, today, we will look to the site title this node, focus on to interpret it.

How important is the website title in the website optimization work? The author with years of experience to tell you, it is like a coordinate, that is, you do this site when the intended target, too short-sighted, then lost in the starting line, too grand, the implementation of difficulty, so, Setting a perfect title is a particularly important step in the site optimization process. The title of our website is usually the key word we set. Below, the author detailed analysis of the various Web site title, and analysis of its pros and cons.

The symbol in the title. The website title usually needs to set several or several keywords, this needs the symbol to separate, we commonly use the symbol to have the comma (,), the comma (,), the vertical bar, the underline, the space bar, the author thought these interval symbols are not wrong, uses each kind to be possible. Try not to use exclamation points, question marks, and bold symbols in headings, which are unfriendly to search engines.

Second, the number of words in the title. At present, the main webmaster types of tools suggested that the title Word control within 80 words, the author believes that the title of the number of words and not too many restrictions, if necessary, more can be. The title is to convey the site information, tell the search engine this site is doing, if the title is the keyword words, the more words, the following can receive less attention, which is not conducive to site optimization. Therefore, if you want to quickly see the site optimization effect, the title to set one to three keywords for the best, three to five, will increase the difficulty, more than five, will make the site optimization speed significantly slower, because too many words scattered the weight of the keyword.

Three, in the title reasonable layout key words. Most of the peers in the title, will be all the keywords written up, so that may lead to the search engine punishment, because the keyword superposition of this most simple cheating method appears, so, in the setting of the title keyword, to do a good job analysis, beware of superposition of keywords.

In the title, try not to appear irrelevant description. Site title is a rigorous thing, if the title of the use of narrative techniques, you will find that the key to optimize the keyword is not ranked, and those irrelevant words have been very good rankings, it is because the weight is dispersed for the sake.

Five, the title needs to be the soul of the website. The site should be around the title of the construction of content, but, if the title is a concept, and the content of the site is a concept, it will inevitably go wrong, will make the site more and more distant from the intended target.

Six, the title as a coordinate. Do a good job positioning, based on the actual situation, analysis of how much energy they can take, how much resources to use, comprehensive evaluation, set a good title, so that in the implementation of the smooth sailing, do what you can, do not underestimate, not overvalued.

Try not to change the title. The title of the site to the search engine to convey the information of the site, do not have to love, do not modify the title. If it is to improve, can be appropriate to modify, so that the site optimization will also have great benefits. If you want to expand the content of the site, as far as possible not to modify, because the previous site content is around the title to carry out, and the site title suddenly added new content, will make the search engine no adaptation, resulting in Web site optimization work failed.

A little website title, need to use so many words to describe, may not be fully described clearly, visible, site optimization work is required from every detail to start, which requires our website to optimize the efforts of workers, to maintain a rigorous attitude to work, can achieve success.

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