Absrtact: January 4 News, seven Le Kang chairman Shizhenyang to billion Bang power network, said that very much support for the January will be promulgated on the Open prescription drug online sales policy, and revealed that the seven Lecang since the end of May 2014 has been the preparatory department for the expansion of drug library, and
January 4 News, seven Le Kang chairman Shizhenyang to the billion Bang power network, said that very much support for the January will be promulgated open prescription drug online sales of the new policy, and revealed that the seven Lecang since the end of May 2014 has been the preparation of drug library expansion, as well as the construction of customer-drug division team.
Shizhenyang points out that open prescription drugs online means that the market space for pharmaceutical dealers will be expanded from the OTC market of 200 billion yuan to the entire pharmaceutical market trillion yuan scale, even if the online pharmacy sales accounted for only 1%, will also have 10 billion yuan market, online pharmacies will be diverted hospital drug sales in the future.
But Shizhenyang is not blindly optimistic about the future development of the pharmaceutical electric business. "Now 60% of the users of the pharmaceutical electricity business are in the age of 25 to 35, and only 6.43% of those who are 40 years old." However, users over the age of 40 are the main consumer groups of drugs, the network population and the main consumer of medicine does not match. So obtaining user's trust is the most urgent problem at present. "Shizhenyang said.
In the future, seven Lecang want to provide users with customized services, in this way to obtain trust. Seven Lecang will provide users with daily medication reminder service, the timely purchase of drugs reminders Service and chronic disease medication concessions. Seven Lok Kang accumulated enough user information, you can gradually through the c2b way to obtain prescription drugs, chronic drugs, long-term use of the population.
In addition, seven Lok Kang, in order to meet the new policy of the pharmaceutical and electronic business, also claimed the first domestic medical and commercial logistics licence. A few days ago, seven Lecang announced the pilot-built logistics in Guangzhou, which is mainly to deal with the online sales of prescription drugs. Drugs as a special product, logistics and distribution requirements are relatively high, must conform to national norms. After the prescription drug net sells Ayu, the logistics will become the restricting factor of many pharmaceutical electric business enterprises.
After the construction of logistics in Guangzhou, seven Le Kang plan gradually in Beijing, Shanghai, Chengdu, Wuhan and other areas of logistics layout, the establishment of a rapid response to the logistics system. Seven Lecang will be in accordance with the Company's development and logistics center layout, and gradually promote the logistics center within the radiation scope of the self distribution work, the first half of 2015 will be the first in the Pearl River delta to complete the work of proprietary distribution coverage.
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