Seven Lecang of Love thinking: Put the line under the resource integration through, really no boundaries

Absrtact: August 16 News, seven Shizhenyang online pharmacy chairman of the 2014 China Pharmaceutical Manufacturers annual meeting on the relationship between the O2O and users of pharmaceutical manufacturers elaborated. Seven Le Kang Shizhenyang think that O2O exists from an O-oriented another o problem while we

August 16 News, seven Lok Kang Online pharmacy chairman Shizhenyang in the "2014 China Pharmaceutical and Electronic Business Annual meeting" on the relationship between the O2O and users of pharmaceutical dealers made a detailed exposition.

Seven Le Kang Shizhenyang that, O2O exists from an O-oriented another o problem, and we have to do is to line up the resources under the integration through, really no boundaries. So, O+o is more suitable.

At present, most O2O are at the marketing level, with the aim of short-term sales, Shizhenyang pointed out that the user needs should be one to be satisfied with the immediate demand. In the era of the consumer, the user planning needs, is a group of satisfied.

In addition, he also smiled, many times, we think that the selling point is the customer's demand, but it is not. Like so many times we've been chasing girls, and she's already in the Lord.

Shizhenyang revealed that the entire pharmaceutical sales of 2013 to 4.2 billion, the actual sales this year is 93 billion, while the seven Lok Kang OTC sales is 270 billion, accounting for the entire actual sales is only 0.3% to 1%. He estimated that the future of the pharmaceutical electric business in the United States for nearly 30% of the market share in the Internet sales, space is very large, growth will be very large, so once the prescription drug release, it is likely to appear more than tens of billions of internet companies.

It is understood that the General Assembly to "pharmacy mobile internet Storm" as the theme, to identify the trend of the development of pharmaceutical manufacturers to focus on the pharmaceutical business policy and market environment, respectively, for the pharmaceutical and Electronic business platform for the strategic planning to share, through the mobile interconnection under the O2O mode, Online cooperation and the development trend of the pharmaceutical industry has been in-depth discussion and sharing.