Several key problems before website construction

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The goal of the website

Website Construction goal says is the website construction purpose, namely, the company constructs the website to want through the website to obtain what result? We want to identify a specific site construction goals, and let it materialize, if you do is a mobile phone sales site, then should be a year after the site traffic and sales set. The goal is to quantify, so we know how to do the site, how much, and the operation of the site.

In reality, many designers do not understand the needs of customers can not work at all, even by virtue of their own will to do, this may be the site and the goal of building a far distance. Only understand the website construction goal, can in the design process reasonable choice, finally design a really beautiful, practical website. If we give it to a web company. Then make sure that the website design and the creator understand their goals and that they do what we want them to do. A good goal is not implemented, it is empty. A website with a certain target can guide viewers to complete a series of buying behavior accurately and quickly.

What keywords to use

Web designers need to be clear about the characteristics of the site's products or services, and what words the prospective customer will enter into the search engine to find the relevant site. If you do not know how our customers will search the site, then a good keyword, even if the first place, it is no use. We have to choose key words, we can do transposition thinking, consider the real buyers in search of keywords when the words will be used, and then choose some of the large number of visits, less competition to do keywords. To improve the site rankings.

Target customers for the site

The site is dealing with people, and, exactly, with the viewer. Which browsers can be converted to our customers? So this is about the problem of the target customer. Identifying the target customer is particularly important, and the site must be investigated at the beginning of its establishment. In this way, web designers can identify an optimal design to make the site as attractive as possible to the target audience. The website needs to take the customer as the center to carry on the design, thus can guarantee the user to browse the website, buys the website the product or the service.