Several major factors in bidding promotion

Can say more than 80 open bidding enterprises, is responsible for the promotion of the bidding is not a professional talent, according to the network of artists to contact a large number of users can be confirmed, small series also mentioned in the article many times, are generally the company's editors, financial responsibility, the leadership of their own responsible for the promotion of the auction is also very much, There are some Baidu Agent company's customer service is responsible, there are many are just graduated http://www.aliyun.com/zixun/aggregation/14045.html "> Network administrator responsible, this part of the crowd are not professional, are basically learning, side of the practice of a process, but simply add keywords, add ideas, modify prices, and so on, and now Baidu competitive competition so fierce, no millions of, tens of millions of of the advertising cost of practical experience, bidding is difficult to do well.   Little head bidding assistant to give you a detailed explanation today.   Small series is 08 when began to contact the Internet, when the main do SEO, also participated in a website optimization contest, if that time let me do the bidding, then I certainly do not good, because that time I do not understand the bidding, I did not do, let a small white to do a professional thing is naturally bad. I. Keyword matching mode problem because it is not professional talent operation bidding, also decided to operate the process of bidding to promote the operation will have more problems, Baidu Agent Company's customer service operation bidding, like to set the keyword matching mode for a wide range, which will match a lot of invalid keywords, that is, not related to the keyword,   resulting in the waste of advertising costs, just contact the bidding to match the pattern set to exact match, resulting in low quality keywords, the number of single keywords. Two. Use of competitive bidding software traditional enterprise bidding software operation to promote a few, because the auction software claims can quickly price adjustment, control all keyword rankings, many enterprises because the key words too much bad management, and in order to get rankings to use bidding software, in fact, Baidu promotion backstage there is "to see rankings, reduce costs, Improve the quality "these features, compared to Third-party software is more authoritative, more professional, but just look at it, if the software in full accordance with the data prompts operation, it would be a waste of a lot of advertising costs."