Several neglected causes of search engine punishment

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Website promotion for search engines, webmaster will be very active every day to pay attention to the ranking of the site, as long as the days of Baidu Update, the webmaster will be waiting all night for the webmaster dynamic, see the key words stable will be very happy, see the site is not stable, and began to keep looking for reasons, We want to how to deal with the site is down the right, that in the course of the site to promote the process of how to meet the stability of the situation, why will be the search engine punishment?

Kedeng Blogger's website has been Baidu snapshot back not updated, keyword ranking is not stable, the site was pulled hair and so on, the blogger himself also summed up some experience, in this and you share the next bar:

First of all: Station group operation is not standard. Many websites in a line, will spend a lot of effort to do station group, this to the new station to increase the weight of the chain, the form of a single chain can improve the main station outside the chain and weight, but the new station a line, there will be so many single links, then will cause search engine attention, if it is found to be the station group operation, Search engines think of such sites as cheating, which will reduce the weight of the site. The operation of Irregular station group method, very likely will cause the website to be punished, so the webmaster in the operation of the station group should also pay attention to a few rules: independent IP, good server, independent IP accounted for the advantages of the station group, the best of these sites in the domain name in the registration do not use the same information, there is a station is K, To immediately replace, let other stations online to join the station group.

Second: The space server is unstable. The purpose of website promotion is to make the site on the search engine has a good ranking, but often encounter the site space instability, these conditions seem simple, but it affects the weight of the spider's judgment. The site is often not open, spiders can enter the site crawl, users are difficult to enter the site, your site content is rich, your target users do not see your things, spiders do not include your site, such a site will one day be Baidu penalty, the simplest penalty will be a snapshot does not update, or snapshot back to the file, If the site is not open for a long time, the site into the sandbox period is in sight. So if you want to stay away from the penalty, choose a good server and become the most important.

Again: Website optimization over. The promotion of the site will inevitably be the site optimization process, SEO has become a potluck, webmaster are to study the search engine algorithm, according to the algorithm to optimize the site, indeed SEO optimization method can improve the weight of the site, but a lot of webmaster over the use of site optimization, Many websites will appear the keyword accumulation, the keyword density is too high, the site within the chain is incorrect, the site too much increase import links, and so on, these excessive optimization will let search engines think that the site in cheating, Black hat seo method for spiders is not advisable, according to algorithm standards, the use of good optimization, the weight of the site will be increased , it is common to be punished.

Finally: A lot of site collection. Website content is kingly, stationmaster all know this, but this is not very good to do, now the original is difficult, original things can not write out, the content of the site needs to be updated, then the webmaster will think of collection, collected things for you may be good, it can help you update the site, But the collection of things for users is a wide range of garbage, for spiders will only occupy it more memory, a large number of sites will be the punishment of spiders, spiders punish the method of collecting site will be a site hair, irregular site by the spider punishment, will be difficult to recover. So stationmaster do not collect articles, have collected time oneself also can original, original high quality, stable operation of the website, such good thing do not do, wait until be punished by search engine to regret, it is useless.

In fact, the website promotion process, encountered by the search engine punishment is also very normal things, often because of the site change template, site changes keyword, the site has not been able to update the site on time, and by the search engine punishment, but the webmaster just find the reason to be punished, and then to improve the process of Such sites can escape the penalties of search engines.

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