Several popular ways of social network marketing

CNNIC recently published the 19th China Internet Development Statistics report shows that China's internet users reached 225 million. But at the same time, a larger number is also in front of fixed-line users to reach 380 million, while mobile phones and PHS users will be nearly 500 million. At the same time, Wang Zhihai said: "Focus on SMEs may be the next Google is the key to where." Although the tide of information has been popularized for 10 years, the popularization of the network in Chinese small and medium-sized enterprises is not high, many enterprises are still mainly by telemarketing. "All this is indicative of a larger target group and an accurate delivery effect than the Internet," he said. Because the phone ads are more concerned about the development of end-users, with end users to attract more business users come in, and other opponents of the development may be too concerned about business users, merchants need to pay them first, the merchant has not yet realized the benefits of the business, he can not assess the value of this. And the call advertising is the opposite way.

With the rapid development of the Internet and the popularization of the world of computers, people use the Internet more and more. "China search engine Optimization Marketing Service Center" TMTW for professional network marketing information portal. The network gradually becomes the indispensable service tool in people's life and work, on this foundation network marketing gradually began its strong market function. TMTW has become the third largest advertising media in the TV media and newspapers. Become a huge publicity platform to affect people's lives and network marketing has laid a solid foundation.

Marketing is the process of planning and implementing ideas, products, services, pricing, promotions, and distribution to create transactions for individuals and organizations. Network Marketing is the inevitable product of the development of human economy, technology and culture, and the network marketing is not limited by time and space, and it has changed the traditional marketing form and mode to a great extent. Network marketing for enterprises, improve the work efficiency, reduce costs, expand the market, bring social and economic benefits to enterprises. Compared with the traditional marketing, network marketing with internationalization, information and paperless, has become the trend of marketing development in various countries. In order to promote the popularization and development of network marketing, it is of great significance to analyze the network marketing strategy.

According to CNNIC statistics, as of June 2008, China total Netizen 2. 5.3 billion, of which BBS users 98 million (Occupy 38%), network video users 1. 800 million, instant messaging (IM) users and blog users total close to 500 million, marking the Chinese Internet has developed to the era of social media, more and more people began to use the network to enter the work and life, television, radio in the public share of the decline year by day, the network has been rapidly increasing. The network has come into the public life, the network is expected to become the first media within 10 years.

Today, the tide of network information, such as ocean, choppy, endless. Life information, unstoppable. How to seize the market, the opportunity to seize people. The inevitable website promotion marketing develops to the real life, then Houqingrong talks about the common social Network marketing method:

Flyer Marketing for social Network marketing

"Handing out leaflets is cheap, flexible and convenient. Make good flyer propaganda material, the website localization target and service concise narration to write on the flyer, put into the site users, if your flyer is eye-catching, enough ideal, I believe many users will enter the website to see the site, as to whether the site can retain users, it is necessary to see how your site to do a good user experience, improve the conversion rate of the site.

Advertising brand marketing of social Network marketing

The purpose of the site and the Web site on the street in the streets of the billboard, high above, so that the streets around the traffic, people can see the site information, increase brand promotion.

TV Broadcasting marketing of social Network marketing

Website information through the advertising company produced into the form of video, audio, broadcast on the radio and television, so often in the parents watch TV listen to the crowd, see the website information, mobilize, let them in leisure time to enter your site to see, understand your site, build the impression of users.