Several reasons for the failure of website operation

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The success of the site does not have a truly specific standard to measure, for each person to do the station for the success of the standard has a different understanding, and the success of the way there are differences in the heart. But as Shakespeare said, "Happy families are all alike and unhappy families have their own misfortune", the reason why the site is not successful operation is generally not the same as Gourd blog bloggers listed below several key points.

Site positioning problem

This is the same as the position of our career, basically we have to go through a long and irritable positioning period, to gradually find the most suitable for their position. The development of the site is the same, but many of the site operators can not like to understand their own way to understand their own sites, want to make money through the network, but to find a really suitable way is not so easy. If the long-term positioning can not be clear, nature can not find the source of funds, without the benefit of the drive, the vast majority of people will choose to give up, so this is a prerequisite for the nature of the basic. The target group of the website, the profit plan, the marketing step, should be clear, we can change and adjust with the environment change randomly, but the direction must not be lost. Once lost, it really will be like walking into the maze of the Internet waves in the chaos, the result of exhaustion of heart and resources exhausted.

The strength of the promotion

Gourd Blog Blogger in the network marketing team every day is to be promoted in Baidu, I believe that Baidu is the first choice for everyone to answer the platform, every day there are a lot of people ask how my website popularity upgrade does not come up, no one to visit the problem, in fact, the answer to such questions only one, your opponents so much, Your promotion is far from enough, enough to let netizens know you, not enough to accumulate your popularity. Ask, in order to let more people know your site your product, how much work do you do? It can be said that the current SEO or SEM, as long as you grasp the promotion of the strength of the results can be seen. From the competitive environment of the internet, now a keyword competition may be 3 years ago many times, everyone in the promotion, if you do not increase the intensity of the promotion, your site is of course only half dead. Bo Master found that this is a lot of sites, especially the new site soon the biggest problem.

Financial support issues

Although there are many examples of starting from scratch, we must not overlook the fact that in the process of personal investment, the idea of making money without spending on the internet is no longer suitable for the times. The majority of the Internet competition is the capital of the competition, basically who has more funds who have the possibility of a firm footing the greater. The internet is so big, not to mention the vast number of small and medium-sized websites, now the market competition situation is indeed so, there is no funds to do security, a lot of marketing are goodbye. A lot of online marketing activities are supported by funds, looking at most of the current site, there are funds to support the content. Although SEO is free, it turns out that relying only on SEO, the site is not really successful.

Technical safety and security issues

Many webmaster will have a certain sense of security, but do not pay enough attention. In fact, technology and security can also be separated. Now the internet homogenization phenomenon is becoming more and more serious, open source resource sharing is more and more, the threshold of the establishment of the station seems to reduce a lot. But in fact precisely because of this, so want to make a site, a lot of features need to have their own characteristics, especially for commercial competition particularly obvious commercial sites. Need to have a strong technical team as a support, this is to ensure that in a constantly changing environment, the site to develop the functionality required for the site. These functions must be developed, and after the development of a special person to maintain, new technology applications Once there are problems to be resolved in a timely manner. Believe that many sites are also defeated in the technical level of backwardness. There are some Web site server zooey problems, access instability, and then many of the optimization is futile, resulting in a total of half a life of the site's status. Free host must be careful to use, the blogger has a knowledge of the Hostease host access in the industry is still good.

For each website operator, do the site is with the harvest, or more straightforward is the net to make the goal. Believe that there is a desire in your heart, and whether or not to achieve the expectations of your heart will become a measure of your site is the success of the Poles. We should try to avoid these factors that are most likely to lead to operational failure, minimizing the risk, thereby enhancing the likelihood of a successful web site operation.

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