I self-study website optimization for 5 months, I summed up the novice to do site optimization steps.
The first step: Identify the target keywords.
The second step: every day according to these keywords to write soft text (that is, original article)
When writing soft text, you should pay attention to some points:
1, the title should have the target keyword.
2, control the density of good keywords, the general density of 2-8%, 3-7%, less than 10%, 5% or so, to be in the first paragraph and the last paragraph appeared keywords.
3, the original article generally to comment or point of view of the main article.
4, in some other forums and blog weak text, the release of the article when remember to add links, when these articles are included in the Baidu, the link inside is effective outside the chain. How to focus on the optimization of a keyword, at least 3-5 pieces of soft text related to the keyword every day. 3-5 more effective external chains per day. The quality of the outside chain depends on where you send the article.
The outer chain is briefly summarized as follows:
There is a link on page A that points to page B, and the link on page A is the reverse link to page B.
SEO mentioned in the reverse link is also called import links, external links.
The third step: Check the optimization effect, the general optimization cycle is 1-3 months.