Shanda Game Stock Buying rating, while maintaining a 4.75 dollar target share price unchanged

Citigroup today Citi its investment report to maintain the Nasdaq:game "buy" rating, while maintaining its 4.75 dollar target share price unchanged.

The following is a summary of the contents of the report:

The Shanda game adjusts the mobile gaming platform strategy and plans to sell the game through its own app store instead of the current Third-party Android App Store.

Shanda is hoping to capitalize on the success of "millions of Arthurian" in China to attract more players to support their mobile gaming platform G-home. Given the limited user base, we are cautiously optimistic about the strategy.

In addition, Baidu, Tencent and Qihoo are looking for personalized mobile App Store to further meet user needs. Given its vast user base, traffic and technology, the three companies are expected to continue to win more mobile application traffic, leading to the marginalization of small application stores. Therefore, we think that G-home is not the advantage of the commercialization of the Grand game Mobile.

Valuation: We continue to maintain a "buy" rating for the Grand gaming stock, while maintaining a 4.75 dollar target share price unchanged.