Shanda Games Yu: 18 funds and 500 million investment 40 projects

Source: Internet
Author: User
Keywords Fund investment strategy Shanda game online games World of Warcraft Yu
November 2, according to foreign media reports, Shanda Game CEO Yu recently said that the next five years China's online gaming industry will grow at an average annual growth rate of 18.4%, and the company's revenue growth will continue to exceed the industry level.  And said that the 18 fund in the next three years will also invest at least more than 40 projects, the new investment at least 500 million yuan. Yu is participating in the Sino-European Business College Innovation Summit Forum to make such a statement, and said that its investment branch 18 funds in addition to investment and support the early game products, but also will increase the maturity of the merger of the game enterprises.  Up to now, the 18 fund has now invested nearly 40 projects, and several projects are being prepared for separate listings. Careful development of the overseas market Shanda Game of the spin-off listing, so that it has more resources to promote strategic planning.  Yu said that the future grand games will continue to promote multiple products multi-channel development strategy, the near stage will do four things.  The first is to brand their games, such as the legendary World, Erhu, and next year will be launched a variety of games such as stars, can form a series, like Blizzard's Warcraft, World of Warcraft, such as integrated into the battle online.  Second, the company has a lot of game intellectual property rights, can be spread across the platform, such as from the current computer version of the game to develop browser games, 3G mobile games, etc., the third is to cross the entertainment industry, the current game content for film, animation and music industry. Finally, the company will invest more energy in overseas markets, open up overseas market preferred population, online games consumption is in the growth stage, as well as regional user groups, such as the United States market.  But companies will be very cautious in developing overseas markets and will not aggressively pursue growth. Shanda Games to open up overseas markets for three years, there are currently 10 products operating in 48 countries, in recent years the rapid growth in revenue.  Yu did not disclose specific data on its overseas market revenues, but said it would be seven times times higher this year, but small, still at tens of millions of dollars, with little contribution to the company. Last year is the internationalization of Chinese online games operators "Harvest year", including perfect time and space, Shanda and other 15 online games enterprises to enter the overseas market, to achieve annual sales revenue of 70.74 million U.S. dollars.  However, He Zhenyu, chief financial officer of the seventh giant network of domestic online gaming industry, has said that it does not value overseas markets, and believes that China's popular online games are not necessarily selling well overseas.  Increase mature project mergers and acquisitions when asked about the 18 fund development plan, Yu said that the 18 fund has invested 500 million yuan in nearly 40 projects in the three years of its inception, and that it is expected to invest at least three more projects in the next 40 years, with a minimum investment of at least 500 million yuan.  She said Shanda games listed, investment direction will make some adjustments, in addition to continue to the initial stage of online games to provide support, strategic guidance, management recommendations, 18 funds will also increase the acquisition of mature enterprises, will form from the start-up stage, into the long-term to maturity of the "full spectrum" investment strategy. The Grand game was closed at $9.96 in Friday, except for the day of September 25, after which the transaction price has been lower than the IPO.
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