Shanda subsidiary of the Ringgit media set million dollar game development fund

Beijing Time March 9 News, according to foreign media reports, Shanda Games January acquisition of the United States game distribution and built-in advertising platform Mochi Media today announced that it will launch a social network gaming platform, will also set up a tens of millions of dollars fund to support game developers. The gym social platform (mochi Social) will allow developers to introduce social elements such as inviting friends, giving gifts, and sending messages in real time in their games, allowing players to broadcast new news and friends at any time in the game. The goal of these elements is to integrate gaming with social networking sites that can now be integrated with social networking sites such as Facebook, MySpace and Twitter, and will support more social networking sites in the near future.　　The platform is currently in a closed beta phase and will launch the first use of the platform "War Kingdom" (Kingdoms at War) next week. In addition, the hemp media and its parent company Shanda Games jointly set up a "Muggle Game Developers Fund", invested in 10 million of dollars, will be in various ways to help the promising flash and social game developers. The fund is designed for independent game development studios and individual developers, and participating developers will be supported by Shanda Gaming technology, design and testing resources, as well as the development tools provided by gym media and the opportunity to distribute to 40,000 websites.　　The first investment in each game can be up to 100,000 dollars. Industry insiders said that the new platform for Gym media and Development fund to make full use of the rich resources of the parent company Shanda Game, and also play the advantages of its own development platform, will bring great help to the game developers. According to a survey last June, gym media advertising and other elements are very popular, more than 100 million players a month to play the game containing the MA Ji elements.　　Gym Media also launched a payment platform for game developers last year. The Grand game announced January 12 this year of the acquisition of the hemp media company, the acquisition of the price of about 60 million U.S. dollars in cash and 20 million dollars in Shanda game stock. It is reported that Shanda game acquisition Mochi Media is the most important is its global game distribution platform and a large number of partners, to promote the pace of grand games to March overseas. In addition, Mochi Media has not only developed its own operating games, but also has a complete network of game-built ads and online payments. Data show that Mochi Media currently operates 15,000 balance game, with 140 million active users, business involving more than 200 countries and regions. (Huang Xingyu)