Shanghai housing Enterprises stormed Hangzhou West Lake

-Wen Changyi beaches in the West Lake after the money, not only to take the land, but also to seize the market. "We are optimistic about the development of the Hangzhou market, this is our first move to enter the market in Hangzhou, in the future, as long as the situation allows, we will also accelerate the pace of our march to Hangzhou, January 8, China Enterprise Co., Ltd., the relevant person on the phone told Oriental property," at present, we are planning, Hope to come up with a suitable product for Hangzhou market as soon as possible.　　"China Enterprise Co., Ltd., which has just completed its reorganization, left a deep impression on the local developers of Hangzhou last December 24, having never appeared before appearing to be the biggest dark horse of the auction, with 2.81 billion yuan picking off the most high-profile Zhang plots in the auction."　　In addition to being based in Shanghai, the Chinese company said that the future will focus on Hangzhou and develop the real estate business in other cities in Zhejiang province. Coincidentally, just become the Hong Kong capital market upstart Longhu Real Estate also at the beginning of last December Hao throw 3.5 billion yuan in Hangzhou to take the land. As early as the early 2009 to obtain million square meters Qianjiang City project, Green Group once again shot to the big money in Hangzhou Qianjiang New Town changqing thousand mu of land income bag.　　It is understood that the plot covers an area of 1013 acres, planning a construction floor of nearly 1 million square meters. And Forte also lonely, as early as last April, announced the acquisition of Fosun 150 million in Hangzhou Fuyang total area of about 93700 square meters and the total floor area of about 234200 square meters for residential and commercial use.　　Ruian Real Estate, which entered Hangzhou a few years ago, recently announced a rights issue to raise 2 billion Hong Kong dollars to accelerate its land development. Look further away, Shimao, Dahua, farming, on the real holding, Jingrui, Western enterprise groups and other large companies or directly in Hangzhou, or indirect purchase and project company into Hangzhou.　　And Vanke, China Resources, gold, poly and other national real estate companies are already considering whether to make Hangzhou's development plan bigger. Hangzhou Seizo into the first line of public information, Hangzhou in 2009, the total income of land sales to 105.4 billion yuan to the national number one, more than Shanghai, Beijing. When Longhu into the Hangzhou market, Greentown Group chairman Song said, "is in the high-speed growth of Hangzhou, the potential is endless, but any kind of idea of the property developers willing to come." More property developers will choose Hangzhou in the future.　　At the same time, more and more people in the industry are aware that Hangzhou is no longer a corner of the regional market, it is becoming the leader of the Yangtze River Delta city, as a first-line city of real estate development, the allocation of resources will be more convenient, more mobile and stronger. In this respect, Yang Shaofeng, general manager of the real estate agency, said to orient property, "for some large enterprises, the amount of money, in Beijing, Shanghai, Hangzhou Nature is its best choice, and the strength of small enterprises, Hangzhou is still in the high-speed growth period, after all, no Beijing, Shanghai competition so fierce, the threshold is relatively low, This time past, easy to seize the commanding heights. ”　　Other insiders pointed out that Shanghai developers flocking to Hangzhou will be the city's regional characteristics, cultural consumption habits and other aspects of the impact of Shanghai housing enterprises can not adapt to local conditions, but simply the past experience and simple replication of development model, may not be smooth sailing.