Shanyou: Cool 6 to increase marketing efforts to recruit industry elite

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May 13, under the influence of the financial crisis, in recent months, many well-known enterprises began to lay off workers, and has been the outside world is believed to be burning the money of the video site at this time a large number of recruitment, I do not know whether this indicates that the video site really exerting force, began to embark on the road

Earlier, many professionals said that 2008 is the video site marketing year, and 2009 is likely to be a video site to achieve a key balance of the year, this point from the video site marketing efforts can be seen. In the past, video sites to pay attention to user experience and product features, and today, marketing has become the theme of video sites. TechWeb a few video sites found that, whether it is SMD ads or traditional banner ads, the number is significantly higher than in previous years, at the same time, many new areas of advertising vendors also began to try advertising on the video site.

Since 2009, more and more new fields of advertising companies began to fancy video site this media platform. In addition, there is a kind of embedded advertisement which is favored by advertisers, this will be implanted in the product of gay community video clips of the spread of the marketing method is also favored by manufacturers, this is a low-cost access to high Word-of-mouth marketing model, through the interaction between people to complete the promotion of the brand. This year, the rise of implantable advertising has led to the UGA model, which 酷6网 explicitly said 酷6网 is aggressively recruiting creative talent to meet customers ' product ideas.

Video site recently constantly recruit talent news is not groundless, before, the industry said, video site into the 09 is really beginning to compete for advertising market share of the year, so each site will be excellent marketing talent for carpet-type excavation.

酷6网 CEO Shanyou in TechWeb interview, also to TechWeb frankly, 酷6网 at this stage the most important thing is to increase marketing efforts, recruitment industry elite join in, he hoped through to the real talent aggregation, to strengthen the 酷6网 marketing team combat effectiveness. "An elite team is a must for combat, excellent talent is now the company's most anxious to seek." "He hopes to unite the company's core competencies through the incorporation of talent," he said.

Previously, it appears that video site real marketing battle in 2009 has begun to start, and the future of video site competition between users may be transferred from the competition between the competition between the people.