Share of personal stories about tourism website promotion Experience

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Travel website for more than three years. Summarize the personal views on the travel site. Mainly on the tourism site in the construction and promotion of some personal views.

I. Website CONSTRUCTION

A website built with DIV system: This kind of website system structure is clear, search likes this "format" very much, they will feel very "unobstructed" when eating content. This kind of more famous is Dedecms, Empire. Phpcms, and their derivative systems.

Ii. Initial Promotion

1, Open Directory submission: Such sites in the country there are many, many thousands have. In Google with inurl: The site navigation, you can get a lot of such sites, you can cast one on it. Some need you to do friendship connection. You can do it again. After a while, your site's content has been good. Included is also very good. Traffic is coming up. You can submit the three categories of DMOZ, Yahoo and LookSmart. This will increase the PR value quickly. This is the beginning of your website promotion will or good results.

2, Search engine optimization: I am not a master in this respect. SEO is now an industry, especially the fickle Baidu, it is difficult to master his regularity. But the general knowledge of the tourist stationmaster is need to understand. For example, the choice of the server, domain name choice, website user empathize degree, the Friendship link attention matters. The meaning of the PR value. Wait a minute. This need to master the travel webmaster. SEO is not the only goal to do the station. The only goal of our travel website is service. Do a good user experience, whether online or under the net, should be humble to others, serious work. In the long run, the platoon of the former, select or you, do your own brand!

3, classified information and website advertising: Classification week, such as 58. Group market, to see more, publishing point product information. Local portals need to buy some small ads to hang up. Local access to the type of tourism site, can be in the largest source of life portal online hanging ads. Ali mother can go to look for, there are inexpensive expensive. Just find the right fit. Small input, in exchange for your surprise results, not long-term adherence to Baidu rankings, also do not rely on Baidu to promote buy Click this vicious circle!

4, cooperation and sharing: the current tourism, especially the local tourism website, only rely on the online income is difficult to do big and strong. But we should think. There are so many sights in one area. So many hotel enterprises. They also want to increase the number of visitors and the number of occupancy, you in your travel agency background to negotiate with them, how many people a year to give him the traffic, the site to promote his attractions or hotels, the annual flow of people to return profits and sponsorship travel site fees. I believe this is the way to both worlds. We can try.

7, the attraction promotion: this to the local traveling website compare close to the reality. A place for tourists to visit, is to see the sights, you like the 6 I said, and the attractions, after a good chat, visitors can book tickets directly online. What would it be like?

8, customer Service: Guests to travel, must be to understand some of the content of local tourism. Our customer service personnel need to be very active to understand the needs of customers, if the customer calls or QQ to inquire, remember to be sure to detail, generous and customer exchanges. Have the conditions to do a free phone and so on, so that customers find you more easily.

Third, further promotion:

1, newspaper

The group can choose the most widely used newspaper to advertise. Write your own products, the basic to be eye-catching on it. Operators put some peer travel magazine. Let the country's peers know you exist.

2, Network

This category is mainly Baidu promotion and Ggad. When this kind of choice, remember to choose a good target place. It is important to choose the region with the largest customer resources. For example, you are Beijing travel agency, put Beijing Tianjin area, the effect must be poor. Huangshan Travel agency, you put Xuancheng and other nearby cities, the effect is also not very good. You need to go to the biggest source of your official statistics. Let more "yearning sense" visitors find you. There are also online Cpa,cps this type of promotion is also very good.

3, Other methods:

Promotional activities of travel agencies. Like entering the community. The community of big cities is just like a small city. and property to explore the common development market. Believe that the two sides under the influence of mutual benefit, will tend to cooperate!

That's all I'm saying, probably not just on the travel website. There are also marketing aspects about travel agencies. But no matter what, all from childhood. Starting from a small website, I believe that grassroots can also be bigger and stronger.

I started Huangshan tourism network http://www.hsly0559.cn. Reprint please keep here!