Share real-battle SEO experience: Enterprise website optimization is so simple

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Nowadays, many enterprises do a business station is very easy things, the price is not expensive, but the corporate site is only your company in the network above a business card, today I would share with you a short time before the optimization of corporate web site experience. Now I'm going to say three things:

I. Keyword strategy

You can find your company needs to promote the main products (that is, the main keyword), you can pass the Baidu Index, Google keyword tools and other keyword tools, appropriate selection of the main keyword, the second keyword, long tail keywords, will be distributed in turn in the home page, channel page, inside pages and product pages. Here special emphasis on keyword density, according to my experience in this optimization, the homepage keyword density should be between 2%-8%, the product page and the internal page keyword does not need to be deliberately controlled, as long as the distribution is reasonable. No need to say more, we all understand the keyword density and keyword frequency.

Two. Content strategy

First of all, you should have a detailed understanding and understanding of your company's production or sales products, and classify them. Write it in the product page in a certain order. Product name, product number, product function, product model, product detail description, etc. Here to emphasize, must be careful.

Usually must update the website content in time, the content must be related.

Three. Structural Design

Navigation must be clear, you can classify the product as a channel page or column page, product classification as a secondary keyword. Whether it is a column page, product page, List page, news page should have a link to the first page. At the same time, the product page and the news page in the product category to be linked to the relevant channel page or column page, the product page will need to add a previous, the next navigation, so that the product page ring link.

Four. External link strategy

When it comes to external links, the links mentioned above actually refer to the inner chain, however, the external links in the Enterprise site optimization accounted for a large proportion. I am in the optimization of the corporate website when the use of three methods:

1. In Baidu know, Baidu Bar, Baidu related products inside the release of articles related to products.

2. More than a few blogs, such as Baidu Space, Sina blog, Sohu blog, netease blog, Tom Blog, such as high weight of the blog will be the Enterprise website products, news timely release to these blogs, while doing a good job anchor point to the corporate website related sites.

3. Make links. Do link need to pay attention to three points: first, the content is related, but the PR value is quite or high, three is a snapshot must be fast, four is included more.

Five. Analysis of competitors

Why should I put this in the last place? Because as a novice, as long as the work done in front of the similar, ranking will naturally go up.

Always pay attention to your competitors to the site adjustment, there are indicators, at the same time you have to make timely adjustments, to ensure that the rankings.

I write a clumsy pen to this, I am also seo new, let the Master laughed at, hope to just get started friends help, together in practice progress. Here I left my station address huijuncn.com and 88spring.com, to see, you may be able to see some clues!