Share some ideas about the construction of one-way outside chain

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Recently has been to take over the site analysis and add outside the chain, basically the work has been carried out nearly a week, so I want to give myself this week to experience a few one-way outside the chain of construction experience to share to everyone, in general is two points: analysis and records.

The construction of the outer chain first article: Record

First of all, record the importance of it, before the promotion of their own blogs and websites have never promoted the plan, basically they want to write soft wen, write a little soft text to contribute, want to send out the chain, go to find out where users are in the chain, and then they also go to hair, There is never a clear need to collect information on where to send out the chain, how the chain will be effective. And now my initial work is the chain of construction, then found that before are arbitrary to do, no plan, no task, and now need to wake up if the previous resources I have used a form or text records, so now I can save a lot of time, So my experience in the construction of the chain is the first: the resources recorded are resources, recorded in the brain within a few days of resources will disappear.

Even if there is no record before, mouchangqing on his blog to share a few outside the chain resources of the table, although many have been invalidated, but for the owners have no resources on hand can first emergency.

The construction of the outer chain second article: Analysis

What do we need to analyze? I think it's only an analysis of two points: first, the analysis of competitors, opponents of the resources we may also be able to use;

1, analysis of competitors

We can use domain this command in Baidu (Google and Yahoo link) to find out where the opponents of the chain are done, they use the resources we can also use.

I inquired Baidu ranked the first few pages of the competitor's outside the chain, basically summed up their hair outside the chain of resources and types, then is collation and classification, will be collected outside the chain classification: URL directory outside the chain, blog space outside the chain, the net bookmark outside the chain, the forum outside the chain, comments outside the chain, message board outside the chain, RSS category outside the chain. Use the form to classify these resources, and then register them for later release.

2. Analyze oneself

Because we are engaged in the business-to-business Web site, so our own platform has a lot of companies, manufacturers release information, we can collect these companies, manufacturers of the website, and then to contact them, because our station if the ranking promoted to bring them orders will be more, so contact these manufacturers, It is not impossible for them to make a link to our station, and this is our exclusive resource.

A company inside of the employee's hobby certainly is all sorts of, in the electronic commerce company inside does not say which person does not have the Internet, does not bubble forum or does not write the blog, collects this kind of resources for the outside chain the universality construction also has the very good help. Collect the resources of their own staff, and then to explore the staff of the resources of friends, I believe that the resources to explore deeply, do not worry about a large number of high-quality outside the chain. I firmly believe that: the thicker the skin, you can find more outside the chain!

Summary: The construction of the chain is not a day, one months, a quarter can be completed, this is a long-term adherence to the process!