Share the marketing tools that appear during the Olympics

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Unconsciously, 16 days of Olympic Games have been introduced, in this Olympic Games, we have experienced too much too much, but also see too many Olympic events triggered by the marketing approach, around us, we saw the micro-Bo marketing others used for marketing, we are familiar with the Olympic Games Baidu marketing, We face a piece of gold is also stained with the shadow of marketing, then this article on their own about the Olympic Games during the marketing means bar.

First: Olympic Games with "prize forwarding"-Weibo (marketing is not the pros and cons)

"As long as China's gold medal number one, forwarding the microblogging of a person to send an iphone," "Liu Xiangyo win, everyone to send the iphone, never break the Promise" ... These generous "promises" have been circulated for millions, under the yell of several official microblogs and people with V. This is actually just a sensational word game: one person to send one, is "a total of only one person", each send one, is "Give me a", I believe there are a lot of attention in the microblogging of friends in the recruit, indeed, playing these words game is a bit shameless, especially during the Olympic Games, In such a way to deceive the feelings of everyone is more worthy of contempt, but we understand from another aspect will not feel so.

Would think of people in this way, must be the word game running in the Olympic Games, and then stealthily to pay attention to carry out a variety of editorial text, the Chinese characters of the profound essence of the play out, where we can learn is to make full use of some of the seductive keyword to improve their attention, So that you can get a big attention, and finally found the wrong time to come again an apology is done, this kind of marketing also experienced too many ups and downs in Weibo, just like the original Ark son and Han, Ark son believe in this incident although obtained a large number of scold sound, but also obtained a lot of attention, marketing, Whether it is positive or negative, it can go on.

2nd: Real-time news reporting, real-time sharing-Baidu bid (real time is everything)

In Baidu, whenever the Chinese team won, Baidu bid will always appear in a variety of auction news, this is called preemption first angle news, the first angle report, on the one hand, the news is timely, on the other hand, greatly improve the site's flow of attention, the following figure.

This is the promotion information that Tencent has created for the real-time news, have to say for this constant attention, other micro-blog attitude on the unsatisfactory performance, Baidu as a huge message of the entrance, this point is also must pay attention to, in this point, Tencent's attitude is also worthy of everyone to study hard, How to focus on the latest hot spots, create one after another miracle.

3rd: Seize the "Olympic Games" keyword flow-learn the wheat bag (the essence of the site title)

Those who want to understand this point can look at the screenshot below, which is the adjustment of the title of the wheat Bag and share it with everyone at the end of the Olympic Games.

Would you like to know where the "Olympic" keyword in the Mai bag is ranked? can own Baidu, on the second page in the seventh, have to say, the wheat bag for the Hot keyword interception, unexpectedly in the Olympic Games this traffic huge key word to cheat; in fact, we from "Taobao" this keyword can understand some clues, These are maximized so that unrelated keywords are linked to your site, so as to improve their flow trends, modify their website title, so that the title of the keyword in the relevance of some of the past, you can get unexpected traffic, for this case, what do you gain?

The above is the author's attention to the Olympic Games during the Olympic marketing project, I believe that a lot of friends know these, but no matter what, all want to pay attention to the next side of the marketing project, maximize the marketing to fly up, refueling, eczema webmaster, http://www.123shizhen.com /, the intention to do will highlight your marketing skills.