Share the next two years to do station experience and experiences

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Do the site has a year or two, in the process of doing Baidu optimization, but also learned some experience. Today, I will tell you a novice to do the site should pay attention to a few problems, the warrior can drift past.

First, do the website needs to select the program, and the choice of the program on the site has a great impact on the Post site function upgrade. I had this problem, because the previous site is to do a share of fun blog, because I have been a person in the post, so chose the Zblog blog program, but with the development of the site, more and more visitors need to share their articles and meet the happy happy things, And this is zblog, of course, if you are very familiar with the ASP can modify the program, and I am not familiar with ASP, so there is no way to provide this function, resulting in the site to replace the program, to the search engine very bad impression, ranked all gone, here I recommend the process of weaving dreams, Dream-Weaving program is very powerful, can meet the needs of most Web sites, basically your site later need to upgrade what functions can be achieved.

Second, site positioning and site keywords. Site positioning is to say what you want to do a website, you do the site to provide users with what services. For example, if I want to do a share of life a website, the site's keywords can choose interesting sites, interesting news, interesting pictures, funny messages, funny messages, and so on. Here you should pay attention to, if your site selected keyword if in Baidu more than tens of millions of words, the proposed novice do not choose, because the novice such keywords difficult to optimize the good. So we can choose to include relatively few keywords to optimize. We also have to pay attention to a point is that some of the keyword Baidu included a lot, optimization is actually some difficulty, and such a keyword has no one to search. I have encountered such a situation, in the choice of keywords, not to query Baidu index of the Daily search volume, and so I optimized to the second Baidu, the first is to promote Baidu, the IP one or two a day, let me depressed for a long time.

Third, the Site directory structure. The site's directory structure for the site content page weight impact is very large, generally our personal website directory structure generally has one or two subdirectories on it.

Four, website optimization. Now many people say that the keyword and keyword description of the site is not very important, important is the title of the website, but after my experiment, I found that the site's keywords and keyword description is still very important, I optimized a keyword in the site's title inside there, but the keyword description and keyword inside are not, But after I added it to the third day (because the snapshot stopped for a day because of something changed), the keyword was taken to fourth place in Baidu.

Five, the website is connected. The external chain of the website is very important to the ranking of the website, this is a lot of novice do not pay attention to, there are many people think clearly their own site than others better, and each article is their own original or false original, but the site ranking is not to go, the general is because of the chain of problems, I have seen a friend of mine the domain name of the site is very good, do stations are estimated to have three or four years, but the site basically no traffic search engine. Because he only know the exchange of links, and the general link is a new station, basically no outside the chain.

Web content Optimization. The site's article to do the description of the text, that is, in your site's article content if the site's keyword, or other articles, we want to connect it to the home page and related article pages, which is conducive to Baidu included and increase the weight of the site. In the content of the website we can put the Web page address of the site to the article when it turned into a background color, so that others copied to the blog or other forums for us to increase the connection. Add the relevant articles at the bottom of the article, which can greatly increase the PV of the website.

The outside chain of the website. Site outside the chain of construction I prefer soft wen, general if you send a more useful soft, will be a large number of reprint, the increase of the chain will be many and the quality of the chain will be very high. The other is to some forums, because now the forum generally see the link to delete the post, so the only way to increase the chain is signed, now signed. The effect of the signature is now almost, but it is still much better than no chain.

Eight, friendship connection. Links I think the quality is greater than the number of links to a site for the weight of the site to improve when there is a great role, especially related to the links of the site. But some novice in the website, as long as someone and he made connection, he added, it is actually very bad. Generally I suggest that you build the site in the early stage do not add links, because this time you add a friendship link basically can not find a good, but not to find, but also to use time to increase the chain. and other sites have the weight can be exchanged for a good connection.

Ninth, website content. The content of the site for the site's impact is the largest, remember a very big brother is doing garbage station, optimize the site to the first Baidu, but that site I went in once, and then every time in Baidu search that keyword, I directly skip the first, to the second, because the first site content is not for people to see, It's a mess, it's full of commercials and windows. So if we want to do normal station, we should do a good job of the content of the site and the site of the page beautification, as much as possible to increase the site repeat.

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