Share the power to analyze the strategic direction of a successful web site

Source: Internet
Author: User
Keywords The power of sharing

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People often say: "The wine is not afraid of the alley deep." However, this is the old saying, but it is not suitable for the current society. At present people are racking their brains to design a variety of topic hype, using a variety of opportunities to attract more attention to the eyeball, how to sell themselves or products, is the modern society is the main topic of concern. In the Web site is also the case, the same applies to actively promote the promotion of the truth, if there is no people to share or the promotion of their own plans and actions to implement, and then a good site to succeed that the probability is even more small, almost is not in line with the economic laws of contemporary society. Therefore, to make the site in the shortest possible time to achieve success, must have their own development strategy and direction.

In addition to the site's positioning and content of the construction and development, the basic shape of a site to promote it is to make the site to obtain the widest range of awareness, access to more users and then use the increasing number of users to obtain more traffic, especially high-quality users and flow resources, And then turn it into a real benefit is the webmaster needs to seriously consider the problem. With the current law of social and economic development, the use of a certain method to make the site by the user initiative is the fastest and most efficient marketing site, but also the most cost-effective way, and in a variety of promotional methods, the power of sharing is undoubtedly the best way to achieve this effect.

The power of sharing refers to the use of interesting and attractive content or through a variety of interesting and attractive activities to attract users and enable users to actively and proactively to promote the site, so that the site in the development process by the full participation of users and support, This will be through the user's initiative to share the effect of the promotion of the site to gain multiplier effect, in the shortest possible time to promote the site to as many places as possible, and then get as much traffic as possible to introduce new users and training opportunities, and this sharing does not give the site's operation and development of the negative impact, Also will not bring the growth of the Web site development economic costs, is undoubtedly worth the webmaster attention and try a development path.

First, focus on hot spots, creating topics, manufacturing and sharing.

Focus on hot spots, from the hot spot to dig out the topic can be heating, in the site made into a special page, whether from the appearance or from the content of the richness of the user's favorite, so that users feel the quality of the site content, so as to attract users to actively share. By adding code to the website, such as sharing the code tools of happy Net, Renren, Sina Weibo and other famous sites, users can easily share them with other sites. This method needs to pay attention to the content of the attraction, can attract users to actively share the topic effect is the key to success.

Second, provide the function, the innovation is unique, promotes the sharing.

In addition to the content of the sharing to attract users to actively share, but also in the site to create a function to attract users to share the elements. In addition to being easily attracted to content, users the site can provide some of the original features, such as self-help to create pictures, art processing of pictures and online piano playing and other kinds of strange function modules, can allow users to be attracted by these functional modules, so that users actively share these unique features to their other friends , help to promote the site, to obtain more users and traffic.

Third, create competition, attract morale and achieve sharing.

Another one of the most easy to attract users to share with the competition and the nature of the site features, such as a period of particularly hot competition games to share the site, through a single game site page, plus the ability to score the function module, so that users can get results on the site, Share with other friends so that friends can play a competition and get the fun of the game. The secret of this kind of website being promoted by the user is to let the user obtain the fun of the competition, through the competitive games or other recreational items that can not hinder the fine, attract the user to promote this competitive function and product actively, help the website to obtain the traffic in such page, thus translates into the profit.

Therefore, in the content and scale of the site to a certain degree, how to consider the user initiative for the development of the site to provide the promotion of the Force, is the webmaster should carry out a serious study and research topics. And this power of sharing, once done, then you can become a successful web site strategy, so that the site along this development strategy direction, a successful and mature site will be born. This article comes from QVOD film http://www.520dianying.net/reprint reservation.

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