Share tips and techniques on microblogging promotion

Abstract: Many do site optimization webmaster will feel that the recent period of time Baidu search engine changes greatly. Taobao Mall since the turmoil, Baidu search engine began to collect Taobao shop. However, from the recent results and rankings, Baidu's

Many do site optimization webmaster will feel that the recent period of time Baidu search engine changes greatly. Since the "Taobao mall unrest", Baidu search engine began to collect Taobao shop. However, from the recent results and rankings, Baidu's move should be part of the trial run stage, and given Taobao store weight is very low.

Baidu search engine of another big change, that is the beginning of a large number of recorded microblogging platform. Sina, Tencent, NetEase, Sohu and other large-scale portal site microblogging platform are more or less included. Tencent Weibo, in particular, is the most collected, ranked the most forward, from this view, Baidu is certainly given Tencent Weibo a lot of weight.

These two changes to the webmaster, pregnant with worry, however, for many years engaged in SEO webmaster view, should be more than happy. We all know that Baidu home page a total of 20 ads, the top 10 are left to Baidu bidding rankings. The following 10 are Baidu natural search ads. Baidu bid ranked ads we can not be replaced, the nature of the advertising is the search for every webmaster to do a lot of work every day the goal. In these 10 natural advertising spots apart from Baidu Encyclopedia and Baidu know that the two free platform of Baidu, there are only eight advertising bit left. Therefore, Baidu included micro-blog is undoubtedly SEO webmaster a major blow, so, now more and more webmaster are engaged in the optimization of the promotion of micro-blog research. Here, to share with you some of the ideas and skills of microblogging promotion.

First, the registration account information is very important

A lot of people in the register Weibo account is always will casually write a Weibo account name, in fact, the account name is the first step to promote Micro Bo is also a very important step. Account name is Weibo display to visitors and Baidu's first "identity card."

Second, the more detailed personal data the better

The details of the personal data is the micro-Bo platform evaluation account of the first standard, the more detailed information, your microblog on the platform in the top. So your display rate can be greatly improved.

Iii. personal profile to be completed

When registering Weibo accounts, many people make a very serious mistake, that is, do not fill in the profile. If SEO editors make such mistakes, you are certainly not a qualified SEO worker. Profile you can fill in the profile of your site, but also, the personal profile inside is to be able to assign keywords and add URLs.

Four, personalized domain name set to be prudent

Personalized domain name is the most valued Baidu search engine, personalized domain name set up. You Weibo in Baidu rankings will also be greatly ahead. Small side found that for SEO workers, the best personality domain name is set into the whole of the site keyword, for the webmaster, the best set for their own domain name.

The topic of Weibo should be used well

The topic of Weibo is displayed in the form of double "well number", which is also the key factor of internal search of micro-Bo platform. In the issue of Weibo, you can set the topic as the keyword you want to promote or the name of your site.

Vi. successful micro-blogging activities in "quality" is not "quantity"

Micro-blogging activities are wired and offline in two forms. can also be divided into award-winning activities and no awards activities. For SEO workers and webmasters, the launch of a prize-winning activities is also not realistic. So to use a good prize-free activities can also achieve a good promotion effect. The success of the microblogging campaign is not about the amount of activity, but about the topic of your campaign and the extent to which you are promoting it.

Microblogging promotion by more and more attention, SEO workers are the pioneers of the promotion work, to have the ability to constantly learn and explore summary. Next year's network promotion market will be micro-blog promotion of the world, let us explore, summarize and share more micro-blog promotion skills.