Share website optimization and website Promotion Experience Summary

Source: Internet
Author: User

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The development of the Internet is booming, people's daily life is inseparable from the Internet, most people choose to shop online, for example, Taobao, ebay, Dangdang, excellent nets, pat nets and so on, are basically people familiar with the shopping site, online start-up cost is low, I have early years of entrepreneurship, So early began to learn the technology of station building, but for a variety of reasons I began to learn how to do site optimization a year ago, a year is not very long, but I have handled the site has more than 10, what clothing mall, Jewelry Mall, Wine Mall, local forum, literary Forum, the company's website, E-commerce business-to-business and so on.

Many people may have questions, how do you spend a year to optimize so many sites, in fact, I have a lot of sites are free to help friends do, some are to help the company do, really own the site only two, after more than a year of site optimization and promotion, summed up a few experience to share with you

The choice of website keyword

Select the site keyword here may also be a lot of people stumped, because now the site is very common, all walks of life have been done, what the popular keyword is not the basic turn to their own, so I usually use some keyword tools to do, so you can quickly help analyze keyword flow and mining long tail keywords. For the external data provided by the search engine, do a simple crawl and summary, and then provide the results. This will soon find the right keyword.

Second, the overall structure of the home adjustment

The key words of the homepage, content typesetting have certain influence to the rank, so pay attention to the density of keywords, location, usually the importance of keywords from top to bottom from left to right, and then the site Navigation page is very important, such as some Word column, product navigation, etc., as far as possible to make these columns appear in the sub-page suitable position, This is also the site optimization refers to the inner chain. Then is the key word layout, the General home page appears the number of keywords not too much, I personally suggest 3~5% is enough, because the focus must be placed in the site title and description there.

Third, adhere to update the site every day

Adhere to the content of the update every day, this personal feel particularly important, if the time is not sufficient, one or two articles a day is enough, the best is original, do not get false principle. Baidu spiders like to eat new things, if your ranking up, Baidu Google will come to your site every day, how all have good things to eat him, the time is long, he will not come; therefore, it is important to keep the content of the site updated.

Iv. keep the chain increase outside the website

Every day in addition to adhere to update content, keep the site outside the chain is also very important, and to continue to have a regular increase, not the first day increased more than 100 outside, and then n days to give the site to the chain to add more than 10 outside the chain, so the search engine's impression is not good, the site outside the chain should insist on daily hair, And the number of daily hair outside the chain is steadily increasing, this effect will be much better.

Then another increase in the chain is a link, when our site keyword up, to do friendship links as much as possible to find similar site PR value similar, but also pay attention to one day can not increase too much, many Baidu think you are cheating, and then put you into the sandbox on the trouble. In addition, to increase the friend chain, it is necessary to achieve the principle of ningquewulan, if there is no good links, can not even increase, there is no home page to do too many links. Personal feeling about 20 is enough.

V. Website promotion, increase the popularity

Usually write more articles, to some of the more famous websites, such as A5,chinaz such a site has many sites reproduced, if you can add your domain name in the article, then others in the reprint will certainly bring you a lot of links. Then you can go to some free platform to send information; this type of site although no one will reprint, but these platforms every day a lot of users through the platform to browse your site, this will increase the amount of popularity.

Website optimization work needs constant insistence, cannot have lax heart, otherwise will naught. The above points are personal experience Summary, I hope you can be a novice friend inspiration. This article by Otto Hardware Net (www.aomap.com) stationmaster original, A5 first, if have reprint, please keep this link, thank you! Finally, friends who want to exchange friendship links can contact me qq:949678625.

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