Sharing the alternative promotion method through RSS optimization Promotion website

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For a long time website optimization, found that most people are using the blog, forum signature, such as these commonly used promotional practices, but very few people know RSS promotion, although RSS it is not directly to the site optimization help, but can indirectly from a number of aspects to help promote the site rankings, below to introduce how to do RSS promotion , RSS promotion has a few aspects of the effect.

What is RSS

RSS is a way to share a Web site, typically used in news and blogs. This sequential Web site provides RSS output, so users can see the latest updates and developments directly on the client. This is to read the content of the Web site that supports RSS output without opening the Site content page. It is an available marketing tool, and many mainstream blogs now support RSS subscriptions.

Two. RSS can indirectly affect rankings

RSS reading is convenient for other sites to reference your site data, although not directly to improve the rankings, but can improve the flow of the site, now many search engines are supporting RSS, later this also may be the calculation of the ranking factor, RSS makes the content of the article more easily cited by the search engine.

Three. Write RSS

Before we write RSS, we'll familiarize ourselves with some of its basic elements, forcing attribute version to specify the current version, the unique child element channel, which contains the content of the site or column, and title, the headline of the page, the URL of link, the website or the column; and Description: A brief description of the site or column. There are other things that are not covered here. After we understand the simple structure and usage of RSS, we can manually edit the RSS in the most commonly used Notepad, here describes the static Add method, in the process of adding each line needs one by one corresponding, the focus is the text section, especially the URL, can not be wrong, otherwise there will be errors. After this has been added, you can maintain that the file suffix is. xml format, and we have to add a link to the file on the site to the obvious head position. So the site has its own RSS output. For dynamic programs, the content needs to be transformed by a program. You can download the conversion template online, but generally need to modify the database link part of the parameter data. including database fields need to be based on the situation of their own web site simple to make changes, after the success of our RSS output address will be automatically produced. However, it should be noted that most of the RSS production needs framework framework support, we can search Baidu, there are a lot of downloads.

The above points is to do the method of RSS promotion, I hope to help. This article by Schindler SEO published in Fuzhou Printing network http://www.fzywzx.com, reproduced please keep the connection!