Sharing: The importance of anchor text to promote keyword ranking

The importance of the anchor text is obvious to all, the user contact with your Web page is from other Web links to start, whether the user will eventually enter your Web page and your link to the description of the key, the same search engine in the discovery of a new page is the same reason, and anchor text is a Web page description of the only reference factor, search engine is through this description to determine how much the Web page to its attractiveness. So the anchor text set about the keyword ranking? How to operate this anchor text to make the ranking better? The following small series from the station and two outside the station to explain. Shirley Seoer Analysis of the website is as follows:

First: The operation of the anchor text outside the station, the anchor text outside the station is actually the website http://www.aliyun.com/zixun/aggregation/8969.html "> Outside the chain construction, It's just that the things we pay attention to here are a little bit more, each optimization of the nature of the site will be favored by search engines, and there are too many artificial traces of the site will be punished by the search engine, from this degree of naturalness to say that the nature of the anchor text is actually the anchor text is basically different, but associated, then A large number of unified anchor text is what we should avoid. However, we often only list the core of a few keywords, which will easily lead to produce a lot of the same anchor text, so with more long tail keyword to do anchor text is what we want to operate.

Second: The operation of the anchor text in the station, many webmaster in the chain when the optimization is generally for the link is a series of pages are linked together, is usually listed in a number of core keywords to series, but this is enough? The answer is certainly not, Many people think that the article is between the title of the article between the relevant reading to carry out the series of various articles in the chain operation, but many times an article is not through a title can be summed up, we can find the corresponding long tail keyword, these long tail words we can as anchor text, We link the same article with different long tail words, and then walk them into other articles to form the inner chain construction.

Friendship links are an important form of external chain construction, it is actually a station outside the Anchor text link form, in the exchange of links when many webmasters love to use their own keywords as the exchange of linked words, this is not true, even if the key words of competition is very large, A lot of webmaster still enjoy, this problem webmaster can look at some of the high weight of the forum or site query, they exchange links Word is generally adopt different long tail keyword as anchor text to improve the ranking of keywords, this time you can learn from the exchange of links.

The overall increase in the weight of the site by the interaction between internal and external links, I hope you should pay attention to these factors, internal and external anchor text combination of the whole, and finally I wish you the success of the site optimization. The
is published by Shirley Http://xuejiani.51santong.net.