Shi Yuzhu: Giant to take real person certified beauty player Recharge 6,000

To online games in charge of the Department of Press and Publication General Administration on the definition of online addiction, giant Network (ga.nyse) CEO Shi Yuzhu certainly counted as a serious "addiction", he spent a day in the online games time even have more than 10 hours.　　"I am inside the company regardless of promotion, I am more interested in research and development." So I spend more time listening to the feedback from the player. Shi Yuzhu admits.　　As the online gaming industry to play the most crazy CEO, Shi Yuzhu from the realization of a lot of new "game Sutra", he also used these insights to develop their own new games. Beautiful players new play "All of China's online games, including the journey," there is a big problem, the ratio of male and female users seriously maladjusted.　　Shi Yuzhu to "the first financial daily" said. The number of men and women in the journey is 7:3, and most games are 8:2.　　Shi Yuzhu found that female players, especially the beauty of the other players in the role of the drive is very obvious, so Shi Yuzhu to take unconventional measures to make the game inside the female players, the number of male players close. Its new online game products 2.5D large role play category "Giant" will be officially tested this month 28th.　　This is the giant network following the "Journey" after the second independent research and development of online games.　　For the adjustment of the ratio of male and female users, "giant" will give the female players special care, such as in the play more care for female players. At the same time, Shi Yuzhu also ingenuity to give female players some special policies-to take the way of the real person certification. Female users can carry identity cards to all parts of the country's giant group office on-site certification, such as identity card number consistent with the "correct features, body symmetry" and other standards, it can be certified as "beauty."　　After the official certified beauty players, "giant" will be for its 6000 yuan recharge, for the "giant" full set of equipment 3.25 yuan, this is a very big game funding. Online game price war Shi Yuzhu proposed, to build China's cheapest online games.　　He reduced the price of prop-added services significantly, and the Giants ' virtual prop prices fell by 90% per industry average and narrowed the game gap between paid users and free users.　　Shi Yuzhu used the "journey" of the wage practice, the public test each user issued 800 yuan registration fee, "giant" to take a series of measures to reduce the game in the gap between the rich and the poor. "The competition for online games has led to a price war.　　Shi Yuzhu said. Five years ago, China's online games industry one months out of three new games, now reach a day to launch a new game, is expected two years later, a day to out three. An increasing number of online games have only 40 million players in the market, and 90% of online gaming is expected to die. Therefore, price reduction is a trend.