Shi Yuzhu Guide How to optimize the content of website

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Shi Yuzhu, marketing legend, from the "giant", "brain Platinum", "Gold partner", he always give people "strong" brand promotion impression, but in fact "strong" is his promotion effect, his promotion means is "moderate". Today see Shi Yuzhu soft wen hype 80 words "soft hard not to collide, layout readers, the price of four or five buckle, the title should be eye-catching, the article has illustrations, the party newspaper should be the main, the word should not be, the font should be unified, around no advertising, can not add black box, irregular shape, the hotline do not add, the advertisement to clever, the end of the flower, The effect is superb. ", can't help but sigh!" "Carrot and stick", the means is "soft"-people are willing to accept, and the effect is "hard"-let people can not forget. Contact to the current site optimization status quo, not only ask yourself, this is not the site content optimization of the highest realm? His use of soft text thinking, it is our website content optimization must have the idea Ah!

Content optimization as the main part of the site optimization, has been highly valued, however, because of its high weight of Web site optimization, based on the psychology of anxious, so also produced a lot of content to "excessive" optimization. Keyword is the most important content optimization, reasonable, scientific keyword strategy, can improve the content of a grade, but piling keywords, in order to increase the keyword density blindly in the content of the "corners", meaningless bold, variant, add color, such as universal, these search engine optimization, sacrificing the user's experience, Contrary to the principle of "user-centric", it is a kind of behavior of "to seek the end".

Such content optimization is actually "tough" means to exchange "weak" effect, and even bring negative effects. Content optimization focus on key words, the key words should be in the appropriate density to ensure that the basis of reasonable, natural dispersed to the content, as the Shi Yuzhu said "Xuan word" "" Hotline do not add "the same reason, not for advertising and advertising. In the process of content optimization, the key words are naturally presented, must ensure that the statement of fluency, semantic clarity, because our content is communicated to the user, we must be responsible for the user, must be user-centric, pay attention to the user experience effect, not for keywords and keywords, not for search engine algorithms and ignore end users, Because the ultimate goal of search engines is also for users. (Zebian Admin01)