Shop 1th will upgrade the tongue of the United Nations strategy, continue to plough the imported food category

Absrtact: October 14 News, billion power network learned that a few days ago, 1th shop Vice President Huang Zhixiong in public, said, shop 1th will upgrade the tip of the United Nations strategy, continue to deep into the imported food category. Huang Zhixiong revealed that in the next period of time, shop 1th will be in three

October 14 News, billion power network learned that a few days ago, 1th shop Vice President Huang Zhixiong in public, said, shop 1th will upgrade the "tip of the United Nations" strategy, continue to deep into the imported food category.

Huang Zhixiong revealed that for the next time, shop 1th will be in three areas with the force of imported food category: In the regional expansion, will be the use of "direct mining + Distribution" mode, from the first-tier city to the two or three-line city development, and in category expansion, will create more star dominance category, to meet the different needs of consumers; Store No. 1th will continue to increase the direct production of imports, make full use of the advantages of direct import, and with the national institutions and professional associations in China to cooperate.

"Through the ' direct mining + distribution ' model, speed up the 1th shop in the two or three-line city expansion pace, this model not only to maximize the advantages of direct-mining products, but also to two or three-line city consumers have a better experience and lifestyle." Huang Zhixiong said: "At present, Sichuan-Chongqing area as the 1th Shop Direct mining + distribution" mode of strategic location, hope to get a good market recognition and development. ”

According to billion power network to understand, the so-called "direct mining + Distribution" mode, refers to enterprises to import goods through bulk procurement, unified shipping and centralized trunk logistics, to reduce the circulation of intermediaries and time, this model shortens the supply chain, improve operational efficiency, but also reduce costs.

The "Tip of the United Nations" strategy at shop 1th began last October. At that time, shop 1th and the United States, Australia, Korea, Britain, Italy, Spain, the six countries in China to achieve strategic cooperation, access to imports of goods suppliers and brand introduction links to support.