Shopex to borrow "shop shopkeeper" integration of domestic network business market

Source: NBC (netbarcn.net) Review Author: Chao Fu

Ma Yun has proposed that China's Internet users are "netizens-netizens-network business," The trend of change, it seems that the rise of Taobao, is worthy of the grassroots network of collective power to promote the results.

Perhaps because of this, Ma Yun no longer play "The West Lake on the sword", over the years focused on the network business assembly. In the recently convened APEC (APEC) SME Summit in 2009, the sixth session of the Global Network Business conference, Alibaba Group Research Center released the latest report shows that the Chinese network quotient has exceeded 63 million people.

The increasing size of the network quotient group and the closer to the mainstream economy, to induce domestic e-commerce platform industry chain providers competition is increasingly fierce, for example, in the field of Business-to-business Alibaba, the network Sheng Technology, global resources, China Manufacturing Network, ECVV and other platform operators; in the Consumer-to-consumer field Taobao, ebay, Pat, Yes (the domestic consumer-to-consumer essence is a complex of pure consumer-to-consumer and small-scale); In the field of business, there are both traditional, excellent, and new vancl ...

It can be said that many Taiwanese businessmen's competing existence, often let grass-roots network quotient group is at a loss, after all, energy and time is limited, and through many Consumer-to-consumer platform (domestic consumer-to-consumer essence is pure consumer-to-consumer and small business complex) of one-stop shop update management backstage, become a public network business. and Shopex recently with Taobao launched a dual-core shop product "shopkeeper", can be said to be trying to change the above inconvenience, so that the grassroots network business groups operating efficiency more convenient.

It is reported that the use of "shop dispensers" can be implemented to build stations, update the integration of a fool-type operation, can be synchronized updating of commodity data, order members of the unified management, two times the membership of the marketing. With a front-end standalone store, business can be replaced by different templates can display different store image, and with the help of the backend management system, merchants can use goods, orders, members, invoicing, statistical reports, marketing, bulk shopping, Taobao distribution, toolbox and other modules, to provide users with a comprehensive solution.

On the surface, "store dispensers" is to facilitate the operation of the network business efficiency, but from a deep view of the product to make the traditional network business group to achieve the "landing", from the Pure "sustenance" in Taobao and other Consumer-to-consumer platform, and gradually turn to independent of the main shop, while supporting Consumer-to-consumer platform mode, At the same time, the small platform market to expand the entire network of Internet operations. Such a drive for change, such as sustained strength, there is no doubt that Shopex will realize the integration of domestic business market, after all, in the domestic E-commerce software and services market Shopex is the absolute leader.

According to the relevant evaluation, Shopex is more similar to the invisible champion of the Independent shop, although in the industry outside Shopex has been low-key, but it has accumulated a very high reputation within the e-commerce industry, in its industry as the first identity in 2008 acquired the industry ranked second Ecshop, Shopex completed the business of E-commerce software and services from the leading to the absolute leading sublimation. Of course, the "store dispensers" to achieve the integration is not a day of work, need two levels of strong support or participation, on the one hand is the support of many network business groups, on the other hand Taobao, ebay, Pat, ah active participation, only so the road of industrial integration will be more smooth.

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