Shun Fung planning to enter the electricity business: its shun Fung preferred or June online

Morning News (reporter Wang Liya) Yesterday, a netizen said, Shun Fung's website-"Shun Fung Optimization" June 1 will be officially online, focusing on high-end food, high-end customer service. Shun Fung in response to this rumor yesterday did not deny that the first confirmed to reporters "Shun Fung optimization" belongs to the brand, and the company is really planning to enter the electricity business, but the specific online time and related details are not convenient to disclose.

The user's explosive material is well-founded. Reporter online inquiry "shun Fung Optimization", showing that it is "Shun Fung Express Group", "engaged in imported food and fruit wine and other goods distribution", the warehouse in Beijing Shunyi Airport Logistics Park, recruitment site also has shun Fung preferred to send the recruitment notices. In fact, Shun Fung into the electricity business rumors have a long history, previously reported that Shun Fung's high-end electric platform "ceremony" site has entered the beta stage.

The message said, occupy the express advantage of Shun Fung, but also has its own payment license. As early as 2010, Shun Fung on the attempt to launch the "Shun Fung e Business Circle" flagship "healthy living online shopping." However, the project is only maintained in Hong Kong, mainly selling organic vegetables and other foods. 2011, Shun Fung and through the CEO Wei holding company Shenzhen Thai Sea investment to obtain Third-party payment license, in addition to HNA, to obtain a third party to pay the license of another logistics enterprise.

But the industry of express enterprises in the extended development of a cautious view. China Express Consulting Network chief consultant Xu that the development direction of the Express enterprise extension is not wrong, but how to extend the success of the said now is not good, "the federal, UPS upstream extension is only carried out maintenance business, has not entered the retail sector." Express enterprises in the advantages of Express, the retail big is easy to fall into the situation of self competition. "In Xu's view, Shun Fung since the establishment of electricity quotient is also a return to the" first crab-eating people, and shun Fung choice of high-end market, it is a fancy this part of the crowd on the price sensitivity is not high and small market competitiveness is not strong, in bringing business increment at the same time there are higher value-added.

Expert analysis

Express industry end Vicious competition era

Compared to the past, we will find that the biggest change in express companies is no longer blindly follow the trend of price increases, but this does not mean that the express delivery enterprises did not make strategic adjustments. Reporters noted that in addition to international express companies such as FedEx Continuous acquisition Tatex and Poland Opek Express Company, domestic leading shun Fung secretly planning to enter the electricity business, EMS busy listing, other express companies such as Yun da Express choice to vigorously advance the township market, the general rules of the construction of Logistics park and open new routes ... Every family has a very small movement.

China Express Consulting Network chief consultant Xu explained, express Enterprise price war has been the end, the era of vicious competition has ended. "Hit the price war is dead, express companies have entered a real transition period." ”

Listened to the electrical quotient network audience: People "Shun Fung into the electric business or the end of the" electric business of the winter cry seems to have been not far away, in the recent Dangdang CEO Guoqing also released "Jingdong money only enough to support to 8-12 months" of the speech, and Liu is set up tens of millions of bets and guoqing challenge. For the profit and development of the electric business, the practitioner has the expectation and the worry to the profit ... http://url.cn/33Bu5f 2012-05-21 16:55:04 Broadcast