Shuyang webmaster teach you how to easily let the forum fire up and burst up

Source: Internet
Author: User

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First of all, we must understand, what is the most important purpose of our forum? No doubt, no matter what kind of promotional methods and behavior, the ultimate goal is to allow the potential user groups to visit and stay on the forum, as one of the users of the forum.

Since it is a promotion, it is necessary to use some tools or resources to promote. We are all "poor", in the portal or other fees and charges on the Web site advertising is obviously not realistic, a forum just set up and there is no need to spend so much money. Is that why we are helpless? The wisdom of the working people from the grassroots is endless and most worthy of our unlimited play. For a major website, at present, the most important way to promote the search engine, links, Word-of-mouth publicity, etc., relatively, the promotion of a more simple site, just want to launch the site, someone to click to achieve half the effect; but there are some differences in forum promotion and website promotion, the promotion of the Forum involves people, There are other details about loyalty, and because the content of the forum is updated very quickly, it is also worth our attention.

Search Engine Optimization

As we all know, the location of search engines has become more and more important, in the proportion of the forum to promote a relatively large proportion. At home and abroad, large and small websites, search engine optimization as a very important lesson to study.

Does SEO here mean encouraging people to cheat? Absolutely not, search engine optimization is not equal to cheating. Cheating here refers to the rules of the search engine to make some deceptive search engine behavior, which for the forum is no good. And we say optimization, refers to the legitimate scope of the search engine to make the forum text, layout and so on reasonable collation and optimization, to achieve better search engine results.

(1), Forum name optimization

Forum name is also a very "art" of life. Search engine for a forum often appear in the words are very concerned about, usually a good forum name can also help us from the search engine to bring a lot of traffic. But in the process of building a forum for many friends, I see a lot of forum names filled with a variety of symbols, in fact, this effect is very unfriendly to search engines, although some friends feel that this is very personal, but not worth it (in fact, I do not feel very personality, usually see this kind of symbols pieced together the forum name , I will close the page and leave. A good forum name should be the forum theme, the definition of a high summary and summary, and can allow visitors to the forum name to achieve a "photographic memory" effect,

(2), Forum keyword settings

Almost all search engines are interested in Meta keywords and meta descriptions. And in the Phpwind forum, in the background to set up a meta keyword, meta description, it will appear in the forum every page, the promotion of the Forum has great benefits.

(3), Forum Layout text Introduction optimization

This is one aspect that we may overlook. But in fact the forum system, forum layout text Introduction first can very good guide the user to tour the layout, second can help the search engine to find your forum key word more quickly, thus achieves the better collection effect. Then how should the forum layout text be optimized? Looking at many forums, almost life can encounter things, thought can think of content, are discussed in the forum system, in fact, we just want to you this layout need to discuss the focus of refining out, and sum up a few key you want to let search engine more attention to your forum word and word, that basically OK.

(4) Choice of forum Topics

In response to the current hot topics, in a timely manner in the Forum to organize thematic discussions, and organize the human and material resources for the collation and release of articles, forming a hot topic of the key discussion, then the search engine may think that your Web page is very valuable, natural search ranked also will be on the front.

Second, links

Friendship Links We should all understand its meaning. I'm not going to be wordy here tonight. Want to share with you, friendship link how to do? Some friends, from the beginning to find a large forum, a large site to do the link, in fact, the effect of doing so is basically unlikely. Large forums, websites simply do not see a small forum for you. Then we can start from the beginning, gradually expand their exposure to the forum, that is more to find and their own forum about the size of the site to do links:

(1), the time to do the link to check the other side of the site has been Baidu, Google sealed, or there is no yellow and other bad information, if the above situation, do not do links, or very likely to involve your own forum, The most direct consequence is: your forum will henceforth from Baidu, Google erase all the information, not worth the candle.

(2), do link, now popular are using picture links. Intuitively, picture links do seem to attract more people to click on. But in fact, my personal view is that text links can help you do a good job of forum promotion. The first is the search engine prefers text links, followed by text links to ensure that your site is normal, does not affect speed. The picture link may cause the picture invalidation, the bandwidth flow and so on factor disturbance, but has affected the promotion. Of course, this is just a little personal view of the CAP, has not fully verified, we are interested to be able to study.

Iii. Word-of-mouth Publicity

This is the most effective means of publicity and, of course, the most difficult to promote. If one day, your forum to rely on the members of the Word-of-mouth publicity can achieve very good promotion effect, then you have basically succeeded half.

Just said, word-of-mouth propaganda is difficult, it is difficult to need you to drive all the resources of the Forum, so that users feel that your forum is really worth the stay and said he advertised out, this needs to rely on the wisdom of many administrators to play the role of users.

According to "Word-of-mouth propaganda" extended out of another way of promotion-"hype", you can also consider. I am not here to "hype" independent out as a separate means of promotion, because I think this kind of promotion requires more rigorous consideration and all-round consideration, a little careless may be all wrong, make a Sao, such a blow is very much outweigh the gains.

But what can not be denied is that "hype" good, it is very likely to get very large returns, for example, the well-known "sister Furong", I think many times is not "sister Furong" really do not know shame, is entirely for a kind of hype needs, the modern society has lost the basic moral category, can obtain economic benefits is kingly. If you really want to "hype", I hope that we can grasp the "hype" of the degree, so that it just right for you to bring you the effect of hope, this also requires everyone to think carefully, and then attentively to think, I do not wordy.

Iv. Offline Activities

This is what I have always admired a publicity method, especially for the fan forum, Entertainment Forum, Friends Forum, Interest Forum, Home Forum, Class forum, photography forum, etc. are very helpful. With the use of offline theme gatherings, interest groups, dating activities, especially the joint local companies, businesses, and restaurants, bars and other activities, perhaps in the help of your forum to grow, but also for you to add additional income, such as Shuyang Webmaster Information Forum (www.su0527.cn) Through with the local several KTV cooperation, obtains the relatively good social benefit. As I said before, the premise of the forum is people, when the members really see your forum as a network home, you already have the conditions for success. Of course, the specific implementation of this offline activity and success rate, to a large extent, depending on the organizers of the event, that is, the Forum Administrator's organizational management capacity, the need for more cautious

This article copied from: Shuyang webmaster information (http://www.su0527.cn) detailed source reference: http://www.su0527.cn/thread-690-1-4.html

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