Simali: Thoughts and techniques of long tail keyword digging

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Most of the site's survival cycle depends on the flow of traffic, PV is also an important factor, the PV level directly depends on the content of the relevance and user experience! For a small and medium site, most of the traffic from the target keyword, long tail keyword supplemented, and corresponding to a large site, Most of the traffic comes from countless long tail keywords, to maintain the long-term survival of the site, the deep excavation of the long tail keyword is particularly important!

Simali far believe that the target keyword as the main line, according to the statistical data in-depth excavation! The main methods are two, one, to see Baidu Index, Baidu related keyword inquiries, in order to improve our efficiency, we can appropriately use relevant keyword tools, this method most people basically know, here is not much introduction!

Second, the analysis of statistical data, here to emphasize one point, to target key words for the main line, why to do so, the target keyword general to our website to bring target traffic, bring the target customers, this kind of flow conversion rate is high, user experience is high, so the target keyword as the theme, extended mining long tail keyword, will not deviate from the theme, To bring us a steady stream of target customers, this is the most important! Non-target traffic sometimes not only reduces the user's experience but also reduces the PV value!

To solve this problem, effective mining is the analysis of statistical data! For most of the small and medium-sized webmaster, may ignore the role of statistical tools, most of the webmaster is simply a statistical tool as a query IP, PV value of the role of statistical tools not only to show us the number, but let you based on these data, analysis, Then achieve targeted solutions and improve the program! There are 2 kinds of traffic in the statistic data, one is from the search engine, one is the other URLs come in! We focus on mining from the search engine, we use statistical tools in a functional search engine, you can clearly view the antecedents of keywords, We can extract valid keywords to extend the extension, this is what I call the excavation of long tail keywords!

For example, assume that the target keyword of the site is a two-word combination ab, in fact, from the target keyword we can extend a lot of long tail, such as abxx, Baxx, AXXB, BXXA, etc. (spaces can also be combined, XX refers to the target keyword to play with the relevant modifiers), we often encounter, There are some keywords and the words of the target keyword does not matter, but it can bring the target traffic, statistical tools on the role is reflected here, such as the discovery of keyword CD, EF, we have to extract it and then expand, like the expansion of the target keyword, but also can be matched, This allows you to get a steady stream of goals long tail keywords!

Good analysis of data, to know what users need, the direction of the user, we can make some improvement to solve the strategy! It is easy to do a good job, but it is difficult to maintain, Rome Rome, wears is not a day of work! I hope to bring you a little help!

This article by the Guangzhou seo@ Simali far Network Marketing Organization to provide (the Newborn Power Marketing Alliance member), the website: http://www.iifree.cn/seo/Article guidance Teacher: Highlights long, welcome reprint or communicates with me, the SEO and the marketing Exchange QQ Group: 39411222, welcome Gathen exchange.