Similar Shanzhai domain name wins big traffic

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If you have a domain name that is similar to a big site, you can easily get good traffic. An easy to remember domain name is an essential condition for building a popular website. Now the most well-known sites in China are basically the use of Chinese dual-spell domain name, such as: baidu.com﹑taobao.com﹑dangdang.com.

The early three major portals appear, double spell domain name is not so hot, the site for flavor, like to take a homonym in English domain name, such as Sina, Sohu Sohu. At that time generally did not realize to register similar domain name to do brand protection, to many domain name investors left an opportunity.

The most typical example is Sohu's two major websites Sohu.com and Sogou sogou.com, the user according to the Chinese input habit is very easy to input into the "Li Ghost" domain name souhu.com and sougou.com. Souhu.com has not been used, above just an advertising page, through Alexa query, the independent IP has about 10000 per day, Baidu snapshot unexpectedly every day update, needless to say must be to access Sohu but the error input into Souhu. Domain name Investment big guy Cai said one day natural access traffic over 10000 is the top-level domain name. Souhu.com's owner must be waiting for Sohu to pay a high price to buy back the big money.

Another domain name sougou.com is a pet net, the key word "pet" only ranked in the third page of Baidu, but the day IP has more than 30,000, with the rank first pet China is equal, has so big flow, is to a large extent originates from the cottage sogou.com domain name.

Sohu was careless, did not register similar domain name, to others created two valuable top-level domain name, but also make their users do not pay attention to the wrong access to other sites. The same lesson there is "true and false happy net", when the founder of the net because of insufficient funds, did not buy the kaixin.com, and later this domain name by the competitor Thousand Oak bought, also run a cottage, "genuine net" regret regret, now also make a court request fake happy net stop using similar name.

For farmers, a similar domain name is a good investment direction. Only the current big site in the start before the relevant domain name is very important to protect the registration, want to replicate souhu.com and sougou.com success is not small.

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