Sina domain name story: 13 development holds out Sina corner

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Sina is one of the four major portal sites, has irreplaceable status, Sina industry diversification, its independent product platform numerous, in the portal 13 years of war, the Chinese network to decline, Sina rise, become the pioneer of the network era, leading a trend and fashion, For example, the most popular microblogging weibo.com, micro-bo products are rich, however, you know the history of the origin of Sina sina.com.cn domain name?

The word "Sina" dates back to 13, 1998, Sina predecessor of the Department of four and Sinanet network (the largest overseas Chinese web site) Mergers and acquisitions was established after the Sinanet Web site domain name Department sinanet.com, "Sina" the word originated from Sino Hindi "China", "Sino "In English written language is also often applied, such as Sino-american the meaning of Sino-US relations," Sina "department Sino and China together, this is Sina" Sina "origin.

Since it is an Internet enterprise, of course, there are efforts on the domain name, in 1998, Sina Protection registered sina.com/. com.cn two domain name, but Sina chose. com.cn this suffix, at that time. com.cn suffix domain name is not yet open in China, but because. com.cn representative of the national region, Sina chose sina.com.cn this CN domain name, is an earlier CN domain name application case, the people have known. cn domain name.

In addition, "Sina" the Chinese name of the word "Zhidong", Sina was the president of the time, the choice of sina.com.cn domain name can be very good to express Sina hope to become the largest portal in China's determination, but also embodies the Sina network selection. com.cn suffix purpose.

The word sina named "Sina" has aroused public opinion in the industry, earlier, users think "sina" pronunciation and Japanese "chankoro" pronunciation "Sinai" similar, has been criticized should change a good domain name, on this, Sina senior vice President Chen has said, because and "Chankoro" pronunciation is similar should be renamed also does not make sense. "Toilet paper" in the Chinese generally refers to toilet papers, but in Japanese is "letter" meaning. Is it because of this reason that Japan is going to change the appellation of ' letter '? Strong evidence to disprove, Sina sina.com.cn use of the well-deserved.

Also OK Sina insisted on the development of sina.com.cn,13 years laid the "Sina" this brand, the 13 development process, but also make Sina constantly improve the domain name brand protection, has gathered the sina.com/.cn/.com.cn/.net domain name, and in the 13 development on the road, Sina territory expansion, each step of the development are at the forefront, each step and domain name.

Sina's platform domain name, in order to register and acquisition, and so on, most of the use of acquisitions, such as Sina Weibo products on the first line to enable the t.sina.com.cn two domain name, after the acquisition of the way to buy the phonetic domain name weibo.com/.cn/. com.cn, and separate and layout of micro-Bo platform, but also to buy a small CN short domain name t.cn to serve as micro-BO short URL link service, Sina Mars micro-community huoxing.com, the million-price acquisition, Sina's several big home real estate industry platform Domain name, SINA le Habitat leju.com (acquisition), Home on the jiaju.com (acquisition), and registered at home on the three spelling domain name jiajujiu.com/.cn and so on.

13 Development, Sina sina.com.cn brand deep-rooted, domain name brand has been highly valued, in the past two years Sina Weibo weibo.com in the main force for its development, impressive, the future of Sina will be the micro-bo industrialization, weibo.com independent domain name and t.cn short URL service is out of the domineering first step, now, its major independent platform Web site enabled domain Name multiple pinyin domain name, its phonetic domain name policy trend is obvious.