Sina founder Zhidong: 4 times venture capital pressure to flee Sina

Source: Internet
Author: User
Keywords Entrepreneurship Sina
Zhidong can always be the entrepreneurial attitude to do things is admirable: the first venture is a new world, choose to take the initiative as a result of working environment; The second venture is Sina (four-way), because of the ownership structure and capital pressure forced to leave; the third venture is the click Technology, persisted three years has not realized the profit; Today is the fourth time to start a business. Laojifuli, Costraint ". In the past week, online education has a lot of trends: such as Li Yong closed the chalk net will shift the center of the Ape, gong from 91 foreign teachers to the ladder network; but now there is a big guy who makes the industry's attention and other's hard to see, he's a zhidong. He founded the "school inside and outside", in fact, the site has been on line for 1 years (according to Zhidong, the first dynamic is November 22, 2012, should be through the beta and public testing stage), until recently released the news in the media. Start with a brief history of Zhidong: 1988 graduated from the Department of Wireless Electronics, Peking University, 1990 inauguration founder Group, the New World Electronic Information technology research company in 1992, specialized in window interface small software, developed "Chinese star" software In 1993, the four-pass group 5 million Hong Kong dollar investment founded four-pass Lee side; 1998 four-Pass online and the United States Huayuan Information merged into the Sina Network, Zhidong as the four-Li side and Sina CEO and president; 2000 led Sina in the United States listing, 2001 Zhidong forced to leave Sina. This article is to talk about the point of time from here, Zhidong left Sina after the founder of the Click Technology, focus on collaborative software; a year later launched the first enterprise management software "competing to open Synergy Star"; February 2004, click Technology to obtain the United States Fidelity International led by the 13 million U.S. dollar venture capital 2006 into the field of instant communications, the introduction of the IM2.0 concept of the lava-lava;2009 year January, but also received a new round of investment in Lenovo investment, the amount is unknown, but still focus on the IM field. 2010 Lava Game Online, in 2013, the establishment of schools in and outside the school for primary and secondary students, parents and teachers to provide a platform for interactive communication. In this period of 12 years, it can be said that zhidong in the cause of the tepid, mainly because Sina was too successful at that time, in his personal is also a peak, it is difficult to go beyond, but people based on the previous understanding of his expectations are very high, this is contradictory. In any case, it is admirable that zhidong can always work as an entrepreneur: the first venture is a new world, because the work environment and choose to take the initiative to flee; the second venture is Sina (four-way), because of the ownership structure and capital pressure forced to leave; The third venture is click Technology, insisting that three years has not realized the profit , now the fourth time entrepreneurship, is "Laojifuli, Costraint." However, regardless of the outcome, he enjoyed the entrepreneurial process: "Climbing there are two ways to climb, some people see a good scenery will be camped out, stop to appreciate, and some people only care about the process of climbing, climbed a block after another, but never stop." Entrepreneurship is like the latter kind of mountain climbing, the charm lies in the process, so I never nostalgia scenery. "Aside from the aura of the outside world and people's assessment of his or her praise or awe or not, in fact Zhidong is an entrepreneur who has always been on the road in pursuit of inner happiness and free balance." So what kind of products are inside and outside the school? First of all believe that it belongs to online education, because the user is the natural and school associated with the teachers and students and parents, the use of Internet Tools (Web +app), and secondly, it entered a K12 education, that is, kindergartens, primary and secondary this market segment; Moreover, unlike similar vertical education websites like ladder nets, It is an instant Messaging plus record sharing of this demand, not the test bank or public lectures. In China's exam-oriented education system, the question is considered just needed for exams, and whether or not the communication is just a foregone conclusion. However, click Technology in the IM this aspect has been deep plough for several years, has certain advantages. Look at its product form: group-linked interaction, based on class, grade, school, interest, community, parents and so on all of the school can be set up within and outside the group, the number of unlimited; groups can be private and open (without authentication), group relationships can inherit, a parent group has multiple subgroups (such as a study under a number of grades). Each user can send logs, pictures, files, users can add friends, hair letters. For different roles of the setting, the teacher can decorate homework, send notice, schedule, courseware, student photos, students, parents can see the notice, download pictures and so on, in addition, PC-side and mobile phone applications, can be real-time synchronization. At present, as the user has not intuitively felt its core demands embodied in where, and chalk Network positioning micro-blog Learning Community, school and not main learning, but communication, is a positive interaction between teachers and parents platform, not pure SNS products. School inside and outside a big bright spot is the founder Zhidong with the cordial image appears in "Zhi Dong teahouse", releases the photograph, the schedule dynamics, shares to the education, the network view and so on, thought that the IT big guy and the user equal dialogue is very commendable. Compared with the Big V on Sina Weibo, which is too arrogant to interact with fans, it looks a lot more equal and more real, of course, because it's still a lightweight user level. The overall sense of the school inside and outside a similar "small crowd of everyone," the user is not large, Alexa monitoring is not sufficient to statistical flow data; and formally like everyone (no embedded games and other Third-party applications), But with the rise of the college student user group of Renren to face the old user's graduation and slowly lost and new tools (micro-letter and other) brought about by the impact, it is likely to become the past. And inside and outside the school start, this group of people is the next wave of mobile Internet main body, if can cultivate their use habits, win the user can also seize the opportunity. From the click of technology to the school and beyond, the Zhidong walk out of the road is obviously not as bright as before, especially online education is not a road. His venture again see the bewildering, the result will be, now nature is not good to jump to the conclusionBut in any case, it is commendable that he dares to challenge himself and keep trying, after all, in China we need entrepreneurs to do something or maybe change something. [Author: Wu Meimei]
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