Single men and women in cities often have busy jobs and limited communication

This year to participate in the reunion, not afraid to see others mix better than themselves, afraid to see other people's children can be soy sauce, they also alone, can only welling, tears. The city's single men and women, often busy and limited social circle, find a friend with their own spit groove, but can not find the person to date, finally or on the road of Blind Date. A team from the United States to start the start-up of the mobile phone application "Matchmaking Butler", the hope for people who really need to marry to provide free and safe dating services, application on the shelves after the Apple App Store recommended.

A blind date is never a novelty. According to statistics, China's marriage market last year reached 20 billion yuan, and mostly concentrated in the city. And the young man's way of dating, in addition to friends recommended, mainly divided into online and offline two kinds.

Online Blind Date is mainly rely on the lily nets, century Jiayuan and other traditional dating sites. However, traditional dating sites are prone to three problems: first, the efficiency is too low, someone bubble dating site for two or three years saw hundreds of people still did not meet the right; second, there is a wine to support the meal, about to a specific restaurant, point hundreds of yuan of wine, you pay the bill; the third is the miscellaneous fees and charges, even to send and receive letters fees, not to mention other value-added services.

and online dating services, that is, the so-called "matchmaker shop" is a typical high fee, do not promise effect. The advantage of "matchmaker shop" is to use the ID card to confirm the identity of the blind date, whether there is the authenticity of information such as car room, and through the comprehensive evaluation of artificial to introduce you to the Blind Date object. "Matchmaker shop" generally expensive, from 30,000 per year, to 80,000, 100,000, 400,000 or even not capped all have, and only introduced, does not guarantee the effectiveness.

To sum up, the marriage industry because of its high fees, low efficiency by the Blind Date Butler team as a should be subversive industry.

The matchmaking Butler is a geographically based dating application, depending on your current location, the nearest 10 heterosexual users who are using a matchmaking housekeeper, and if you are satisfied with the information, you can choose to enjoy it, and if the other person likes you, you can start chatting, which is similar to Tinder. But it has three more features than Tinder, security, a dating atmosphere, and a dating referral system.

First is security. A matchmaking butler can be said to be a free online matchmaker. When users register on a blind date housekeeper, in addition to the need to fill out their birthday, occupation, income, height, education and other information, but also need to upload a photo of their own identity card, matchmaking Butler will manually audit your identity card information and you fill in the information is consistent. If it does not, the user will not be authenticated, some features will be restricted, and other users may be aware that he is not authenticated.

Second, the formation of a blind date, the Butler will take the initiative to create an application of the intimate atmosphere. The team of blind Date housekeeper thinks, at present the main force of the domestic blind date is concentrated in 25~35岁, the 25 years old before looking often is only the male and female friend, after 35 find ... Everyone knows. Therefore, the Butler will limit the number of users not in this age group, so as to better create a marriage for the target, rather than a boyfriend and girlfriend atmosphere.

Third, matchmaking Butler's recommendation system. A matchmaking housekeeper will recommend some of the opposite sex that you would be interested in based on your information, thus eliminating the trouble you are looking for. Interestingly, the heterosexual referral system also "educates" users in addition to recommending the opposite sex that matches your requirements. The reason why users need "matchmaking education" is that all users will want to find the best heterosexual, but these are not necessarily the best match for the user. For example, the recommendation system would recommend three different kinds of opposites based on the user's data (for example, for women): Goddesses, "rich beauty" (conditions less than Goddess but also good type), and similar to your condition of girls. According to the team, most of the boys will choose "Italian" after the goddess is recommended, but there is no doubt that the Goddess will ignore it. If the "Italian" rich beauty, most of them are not as high as the goddess of the cold, but ignore your situation must be there. Then there are women who are similar to you, and these girls are more likely to reply, perhaps even more so. Through this recommendation, users will be able to better understand their position in the blind date market.

Because of its geographically based browsing function, some people may question whether the matchmaking Butler will become a blind date under the banner of "gun artifact." However, co-founder Liu told 36 Krypton, matchmaking Butler and Mo, Tinder and other applications, although similar in form, but have different nature. The first is the difference in information dimensions. Mo of the user information to interest-oriented, and constantly expand the data dimension, so that like-minded people together; Tinder completely look at the avatar, users only care whether there is an eye margin, the butler's user information is focused on the Blind Date: The user's photos, age, height, income, the requirements of the target date, or even the willingness to buy home purchase, and so on, can be simple and quick to understand the object of

Overall, compared to online dating sites, matchmaking butler to the user's choice of smaller, more accurate, to avoid the dating site on the hundreds of page of the opposite sex, one by one o'clock open view. The free matchmaking butler is cheaper than the online matchmaking shop.

The butler hopes to eventually make a closed-loop O2O dating application, that is to say, in addition to helping users efficiently find a blind date, the matchmaking housekeeper also hopes to use his experience and contacts in the United States to recommend a suitable place for a date, giving a discounted price. Also, if the user is deceived, the matchmaking Butler prepares to bear all the losses of the user.

A new matchmaking application is not a blind date butler family. Before this, NetEase flower field and love Bar are already doing similar attempts. The difference is that netease flower fields pay more attention to social properties, to the user's social information as a basis for matchmaking, and the introduction of stickers and other mobile-side IM profit way; Love now still to block information (boys to girls message to pay, vice versa) and pure offline activities in the way to profit, and the century good margin is more similar. Interestingly, Love has also tried to push the online dating package to profitability, but because of the high price, it is difficult to attract users and give up. Do not know whether the butler can rely on their experience in the field of group purchase to pass this road.

The core team of matchmaking Butler is the whole from the United States, the technical team from Tencent, Baidu and 360. The team joined in the early days of the development of the United States network, spent three years in charge of the whole of Beijing's offline sales, can be said to be a team with the gene of the United States Group.

5 years ago, they started a business together, the project for the mother and child SNS, after the failure of the whole team have gone to the United States Regiment. When it comes to the failure of five years ago, Liu it down to being not a user and not understanding the needs of Chinese moms. Therefore, before the venture, he asked all members to become the depth of the application of Blind Date users: Before the application on the line, each member of the team every week through the dating site to meet more than two girls. This also makes a member who would not believe that a blind date met on a date with a dating site and walked to Changan Street from the World Trade Center. Now the girl became his girlfriend, he said sweetly that this life is not the girl not marry.

A few days after the date Butler got the App store recommendations, let Liu Yang was a bit unprepared. "We had no idea that so many people would sign up after being recommended by the App Store," he said. In particular, there are many of them, which we completely did not think of. "Therefore, the team of the matchmaking Butler decided to give users under 25 lower authority, so as to better the matchmaking butler as a" completely for blind Date "environment. As for the younger generation, "we're looking forward to this group of young people moving on to use our apps when they're really going to need a dating age." ”