Sinotrans China + Cloud, open logistics new precedent

When referring to domestic logistics and transportation industry, we will involuntarily think of the leader of the logistics industry-Sinotrans Co., Ltd. (hereinafter referred to as China Sinotrans), for Sinotrans, we see more than 2,949 vehicles, 120 total carrying capacity of 610,000 tons of operating vessels, 8 railway lines and a total area of more than 1.677 million square meters of 374 warehouses, such as the overall logistics system, but this is really the whole of Sinotrans, but in fact far from it. Advanced information technology and transport capabilities of the perfect combination of Sinotrans in the logistics industry in the advantages of it, with the help of Microsoft's new generation of private cloud platform to further improve enterprise productivity, Sinotrans will own transport advantages to play to the extreme, but also for the development of "intelligent logistics" to add a thick.

The courage to break through the information bottleneck

Founded in 2002, Sinotrans is the State Council under the special large-scale state-owned logistics transport enterprises, the scope of services set sea, land, air freight, warehousing Terminal Services, courier, shipping agents and freight forwarders as a whole. After inheriting the company's more than 50 years of experience in logistics and transport services and customer reputation, Sinotrans China realizes that Informatization is not only the important index to measure the development level of modern logistics industry, but also the cornerstone of seizing the market opportunity of Sinotrans China.

With most of the domestic logistics enterprises "heavy business, light it" different, Sinotrans was founded at the beginning of the launch of a large-scale information network infrastructure construction. With the continuous improvement of information level, domestic and foreign cloud of various types of business to the degree of reliance on information is also deepening, in order to realize the integration of enterprise resources through information, deployment, through information to improve enterprise management and operational efficiency, and thus improve the competitiveness of enterprises.

But it is inevitable that, in the process of growing their own strength, sinotrans throughout the global and increasingly large operating system also put forward new challenges to corporate governance. Sinotrans business coverage, the relative independence of each branch, the establishment of the IT business system, although "spite", but "their respective camps", can not achieve information sharing within the group, weakened the group's control of subordinate companies. At the same time, intensive management is difficult, remote business monitoring efficiency is poor, but also the problem of foreign sinotrans. Therefore, Sinotrans IT department urgently needs to use the newest IT technology, unify the company internal information management platform, realizes the storage, the distribution and so on the business information will change from "heterogeneous, disperses" to "unify, the centralism" the transformation.

Microsoft Cloud brings surprises

For companies looking to reduce the complexity of their IT infrastructure and improve their IT management capabilities, cloud computing has revolutionized the way companies deliver and use IT services, and delivers higher-productivity infrastructures and more predictable applications.

Over the past 15 years, Microsoft has launched a good cloud platform and cloud services offerings, and has accumulated a wealth of experience in the field of cloud computing. As the first practitioner and service provider of cloud computing, Microsoft is committed to the experience of condensation in products and solutions to promote to the vast number of users, to achieve "let each enterprise achieve cloud optimization" vision. In the process of helping the enterprise to move from virtualization to private cloud, Microsoft is undoubtedly the preferred partner.

In order to improve the utilization of IT resources and solve the information problems that have plagued the company for a long time, Sinotrans decided to introduce Microsoft's private cloud platform, consolidate and simplify the company's IT infrastructure resources and applications, upgrade the standardization level and strengthen the configuration and management of IT resources.

After a thorough understanding of China's Sinotrans it needs, the Microsoft team has built a proprietary private cloud solution based on Hyper-V and System Center 2012, which integrates resources and applications for the company's IT infrastructure, and promotes the standardization of IT infrastructure. Enhanced configuration management and reduced complexity. The scheme has three characteristics, which is to realize the integration of IT infrastructure resources and application, centralize it resource configuration management and realize the standardization of IT service delivery process.

With the System Center 2012 as the core of Microsoft's private cloud platform, enterprises can further achieve a more efficient and flexible IT infrastructure and highly available IT service levels, the implementation of centralized IT resources, enhanced security and compliance configuration. IT staff can be freed from cumbersome it resource management and more focused on tasks that improve the value and core competencies of the IT department, increasing the efficiency of the entire IT department and accelerating the value of the IT department.

Private Cloud Loutheo

Any set of IT systems for the user's value, the most fundamental is the enterprise internal information and data integration applications. If a system lacks data, it can only be placed there alone, and the problems the enterprise encounters will be put in place peacefully.

Microsoft's new generation of private cloud platform is the product that can help enterprises to fully exploit it value. With the Microsoft Private cloud platform made up of Hyper-V and System Center 2012, Sinotrans has realized the resources and application integration of IT infrastructure, centralized IT resource configuration management, standardized IT service delivery process, and brought many benefits to Sinotrans business and IT department. Of particular concern is that, through Microsoft enrolment for Core infrastructure (ECI) licensing for private cloud solutions, the effective reduction of Sinotrans private cloud solution procurement costs, while significantly reducing the total cost of it ownership. In addition, Microsoft has a large trusted partner, a superior technical support platform and network, as well as a wealth of free tools, these for the successful implementation of Sinotrans private cloud solutions, providing strong support.

In this respect, China Sinotrans Co., Ltd. engineer Li Jintao said: Microsoft's new generation of private cloud platform greatly simplifies the enterprise IT system, the implementation of IT resources centralized configuration management, reduce operating and management costs. It effectively into the enterprise IT capabilities into business intelligence, greatly improve the company's business speculation and governance capabilities, through the IT system, "point, line, surface" of the three-dimensional comprehensive layout, effectively help the Chinese Sinotrans to enhance the overall efficiency of the enterprise.

Microsoft Greater China Vice President and Marketing strategy Department general manager, Microsoft Greater China Chief Cloud Computing strategy Officer Shenwey pointed out: "At present, many enterprises are in the cloud to the critical decision-making point, how to understand their needs, choose the right cloud computing solution for every enterprise is critical." Sinotrans's road to the cloud shows that the overall informatization has become the trend of the logistics industry, with the industry's most comprehensive cloud platform and services, Microsoft has the ability to help more enterprises reshape it, fully tap the value of cloud computing. ”

At present, in the future, with the strong impetus of Microsoft's new generation private cloud platform, logistics information and goods delivery is equally important to Sinotrans, it is a strategic tool which is highly integrated with the business. We have reason to believe that "to feel the private cloud, to harness the new logistics", China's Sinotrans cloud computing road will be more and more distance.

"Responsible editor: Iris Wei TEL: (010) 68476606"