Site again hit the right to optimize the borderline where

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Yesterday morning, another site suffered down the right crisis, although not Baidu's weekly update time, but the performance is obvious, all the home page keyword ranking disappeared, most of the long tail keyword fell thousands of miles after. Although not all of the hair, but this result for two months of optimization efforts are in vain. The reason for their own heart, recently bought a number of Web site link, from Yahoo outside the chain of statistics, a short week, Yahoo outside the chain from the previous 200 to 30,000 more. Such a growth rate, in addition to buying links there is no other way. Experience such an event is not one or two times, every time after the pain always sigh, why some people with cheating means, ranked lack of 棽 棽 climb up, what is the reason? Such "SEO Master" always say vague say: we grasp the degree of good, as long as we know the degree of search engine, you can easily do the rankings. Always have such experience, but also itch, want to try this degree is where.

1. Construction station initial, long-term consideration

Different planning to the site's optimization strategy is different. This is the most important point you want to make the site look like. If you want to go to the normal station development, your present small cheating behavior, will pave the way for the future. The follow-up work in time and how to remedy, will be due to the mistakes of the previous pay more. If I am now the site of K, will directly give up the domain name, or to recover, do not have a few months, in time to improve and then have a mistake also more easily by K, this reason we should understand it.

Do not do search engine taboo things, their own experience, such a site in a short period of time, the impact on the rankings will not be too big. With no change in the structure of the site, snapshots can be more rhythmic in just one week. Can do this, keep a common heart webmaster, absolutely can do great. This is also a lot of novice webmaster lack.

2. Original is the vitality of the website

How important the content is to the website. This can be proved by a simple example. An SEO blog, keep original content, regular update (day, week also), with a simple zblog or WP, in a short time can do seconds. We observe the next several times of the SEO competition, you can find that most of the friends in the competition with small blog to get big as. To get more proof, can study the big website, why many large websites will join the blog, forum, question and answer, comments and so on a series of application, in addition to access to the interaction of netizens, these programs will bring a lot of original content, Sina's homepage, NetEase's homepage will recommend a screen of blog posts, These original blog posts are the driving force of the website. For the careful update of the original article of the website, search engines will also be special care, improve the weight of the site, and then improve the site's long tail traffic, Moonlight Blog is from the long tail of each blog post keyword brings tens of thousands of IP per day.

3. Do not place grazing content

Perhaps can easily obtain tens of thousands of IP, perhaps can let the advertisement income turn over, do not forget, this result may let the website forever Rob no longer. Remember the previous, Tong blog because of writing a net case of the article and was down right, not because of influence, but violated taboo. There are grazing content of the site, there will usually be snapshots expired, included stagnation, and even a strong collection and the chain of the site, ranked no, a few IP per day. Warn webmaster friends, do not because of a momentary negligence or some boring factors, to challenge authority. We are stationmaster, obey the rule is the first principle.

4. Brand Benefits

Network brand can be said to be the core competitiveness of the current site. "Trust comes from XXX ... So-and-so group buy net "This advertisement plays in full swing, the net Donkey, 58 with the city, the way cattle net, the Life Network brand advertisement more and more." CCTV's advertising fees are not cheap, these sites spend a lot of effort on the name of a website, business people do not do stupid, pay attention to the site brand is grassroots webmaster to pay attention to.

What is the benefit of a branded website? The first is the search engine privileges, timely web site does not have a few pages, the weight of high, ranking by the front, many revisions are not serious. Do not think I am joking, carefully observe their own industry, see the industry first situation is not the case.

The question will come to our question, where is the optimization line? The Breeze Thesis (www.qfpaper.com) thinks: from the website initial for long-term development to consider. Many stationmaster buys old domain name, good domain name, weight website, really based on website weight and comprehensive development potential to consider. A new domain name, starting from a new station, only after a certain period of development to accumulate weight. Original, outside the chain, we always pay attention to, even if the structure is general, optimize the flat site, do the above four points, you can bring value to users, is a worthwhile business site.