Site content and outside the chain of people do not know the suffering of its

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Tonight (April 11), careful inventory of their own blog text export links, found that almost exclusively are well-known website blog, such as Baidu Encyclopedia, webmaster Home, A5, Zac Blog.

Gouyn12 Blog Part of the export links, are basically well-known website blog

Unexpectedly, I usually "cherish the chain such as gold", unexpectedly willingly to these sites do not have any links to the web blog did so many outside the chain, and for one day to my blog on the Web site directly posted blog-although only plain text URL, I have direct shielding processing.

People are willing to icing on the cake, do not want to timely and vulnerable, I am of course no exception. But why is that so? This is a big problem worth our thinking!

In fact, this can not be simply summed up as the so-called "human weakness", it should be said that this is the site of the kind of "any, but also to add to him to call him superfluous, no, even his all have to take over the" Matthew Effect of the concrete embodiment.

Because I'm responsible for my blog readers, I can only link to those pages that provide useful expertise to the reader, and while sacrificing the user's stay in my blog, it effectively improves my blog user experience and blog professionalism-"People are what he eats". Not only I, I believe that we all have the same treatment, and the search engine also encourages the webmaster to do so.

So, website content construction and outside chain promotion is inseparable organic unity. And the order is fixed, the first content, after the promotion of the chain, there is no content, your site outside the chain can not be promoted. According to the "Baidu Search Engine Optimization Guide 2.0", the website content is "the core value of the site" carrier, outside the chain is only "site core value" of the promotion means only, do the chain must also first from the site content system construction to start.

Confucius said: "People do not know, suffering from it can not also (do not worry about others do not know their talents, but to worry that they do not have the ability)", originally this ancient truth in today's website to promote the same application.

Indeed, "good wine is also afraid of deep Alley", especially on the network of homogeneous low-level web site a large number of times, do not attach importance to the construction of the chain and web site promotion, do not say that users can not find your site, even search engines are also difficult to locate, how to users, your site's core value and how to truly reflect-this is what we do outside the chain of intention.

But if the site is not able to meet the unique content of users, our chain of construction even if a moment up, but when the content of the website can not meet the needs of users, whether directly from the chain click into the site, or from the search engine to the users will be disappointed to leave immediately, let alone what the next time to come to the idea of Because of all the promotion of its core are still to be settled to the content promotion. Otherwise, just "cheat the chain", "cheat traffic", such practices will certainly not be long.

Therefore, the construction of the site outside the chain must return to the website unique content system construction above, only down-to-earth to their own unique web site content system to build good, can really find the unique selling point of website promotion, to the content and the chain to complement each other, promote each other on the right, "no one knows not, suffering its can't also" well, This is also true of Web site content and external links.

Suggestion on the construction of Bing 4-point outer chain by Zac Induction

So how to do a good job on the site content based on the outside chain promotion? 2008 Microsoft Search (Bing) blog to webmaster and seoer outside the chain of construction to provide specific suggestions, Zac in the "Microsoft Search Talk Exchange link" summed up as: "Become experts in the field", "Provide free service", "participate in the activities of industry or professional associations" , "make the most of social websites, blogs, forums, videos, Twitter, etc."

At first glance, it seems to be commonplace, in fact, these 4 points apply to the construction of the core value of the website--content system construction and content promotion. Also only in the site content of the foundation on the basis of such outside the chain construction proposal can really do.

And in addition to the 3rd, the other 3 suggestions are really not easy to do, should be the site operators lifelong "life, fighting more than" the pursuit of the goal-only every day constantly overcome difficulties, adhere to the end will see results.

But more importantly, these 3 points of advice are closely related to each other, they not only determine the content of your site to build the results of the system, but also determines the chain of your construction and promotion of the level.

Among them, "become experts in the field" is the most important, only after becoming an expert in the field, it is possible to really do a good job of building a unique content system, but also to be able to accurately grasp the needs of potential users, to provide the potential users welcome, at the same time to the site brand building, business development has helped the characteristics of free service ( Especially in today's free service has become an empty case)-as long as you do this, there must be a lot of webmaster willingly for you to do now you ages of high-quality outside the chain.

Instead of "become an expert in the field", "provide special features free service" as a prerequisite, you can not really make full use of social web site to do a good job outside the chain construction. Are these forms not much we use now? But most of them are "Baidu Search Engine Optimization Guide 2.0" said "content meaningless interspersed keywords", such a chain effect can be imagined.

Even the easiest of them to "participate in the activities of industry or professional associations", also must have "become experts in the field", "provide special features free service" as a prerequisite, your site will really get attention-in such a meeting, more unknown webmaster is foil (of course, the heart can learn a lot of useful things), Not to mention the quality of the chain construction, the door is not-the reason is very simple, because you can not give others to help.

Therefore, the chain is important, but our outside the chain to promote or from the site's core content to do, such steps can not be omitted. Therefore, we still remember that Confucius said, "Do not suffer from the people do not know, suffering from it can not also", while the real Bing's advice to do it, truly become "experts in the field", to find the site to build and users to develop an organic unified characteristics of free service. Only in this way, we can really do the Web site content system construction and the construction of the outside chain go hand in hand, promote each other.

I sincerely hope that more unknown sites by virtue of site quality original content let me constantly in my blog willingly for you to do links-like those well-known sites, recommended to my blog readers, hehe! (This article by Gouyn12 original starting, All rights reserved, Wenzing, reprint, please use the link form to indicate the article starting source http://www.gouyn12.com/wzyy/244.html)