Site content determines the future of the site

In addition to architectural design, interactive design, visual design and other aspects of the site design, there is a very important point, that is-the content of the site. When we design a website, we should first think about why users come to your website, what kind of content you can provide to users, what kind of functions (help), and how do you present your content? To stand in the user's perspective, to experience your site. Colleagues in the experience site should remember to understand the user. Users are very busy, they are impatient, short time can not find what they want, will be angry to go away, you lost such a user.

Users use the site, it is like a user in dialogue with you, when a conversation becomes farfetched, users will be crazy, and then angry walk away, never again ignore you. The user's temperament can seriously affect the user's impression of the site, for those who are prone to anger, anxiety, pressure users to provide the content of the site is particularly clear and simple. When recording the user's ideas, try to record the user's words, understand the user's description of their needs in the language used, so that when the content of the site to know what the user usually use what words. To have a successful experience in a site, people have to find what they need, understand what they find, and do the right things based on the user's understanding.

People come to the site always with a certain purpose or to complete a task to come, very few is because the site looks good (some designers to learn to come to some excellent website design, with pure visual reasons and visit the website. Users search the site, expect to get their own answers, the best way to the site is to do with the user dialogue, users what questions or needs, the Web page can be quickly feedback, and give users solutions. However, the site itself will not speak, users with a large number of questions came to the site, the site is to solve the user's problems and health.

Users on the Internet is rarely to read carefully (in addition to the focus on the blog, such as content-oriented site), users on the Web page is mostly the way to browse information, compared to reading on the computer, paper text read more than the text of the page has a more cordial, because of this, We design the content of the site need to consider the user's habit of browsing information, reduce the length of the text stack. The site's text large section of the appearance, the user looks very troublesome. The text of the Web page can be short to write short, when writing a paragraph of text, must carefully read whether it can be cut, the text on the page to the user should try to be the key text, to avoid the use of the rubbish in the web space.

When editing the content of a website, a large amount of content is written in several sections and labeled with headings so that users can read the title to understand the content first, so that users do not have to spend a lot of time reading their unwanted chapters. Of course, the meaning of the chapter title is to outline a paragraph of text, so the title needs to be carefully considered, must not arbitrarily put a word as a title. In addition, the title and content than other information approach, when the title and up and down the text between the same time, the title will "float" between two paragraphs of text, so that users at a loss. Headings and text should be laid out in a compact way so that the user can know exactly what part of the title is outlined. Figure:

Web pages need to leave some blank, divided into unintentional white and intentional stay white. Because the content of the reasons for the appearance of white is unintentional leave white, deliberately arranged blank space is intended to leave white. Although the unintentional white can also allow the interface to breathe space, in the design should also be more use of intentional white, paragraph in the leave the content of the site to leave some breathing space, so that the page more transparent, visitors will not be a large number of dense text pressure of the breath.

The content of the website can use some illustrations appropriately, the picture can convey the message more directly than the text, the appearance of the picture makes the interface more vivid, also lets the user be able to know the content of the website more easily. But the size of the picture needs careful consideration, according to the size of the page design to arrange the picture. The size of the picture should try not to fill the screen, visitors to see a large image of display will probably not remember to scroll down, so the content is ignored by users.

In the figure above, the scroll bar on the right shows that there are a lot of content to be displayed underneath the site, but the big picture on the left occupies the entire space of the page, creating the illusion that the page is in the end. The sight is occupied by the picture, such picture lets the user to the website content loses grasps the ability, the picture has been big to ignores the content the point.

When we design a website, we often consider the rationality of layout and the aesthetics of the interface (which is certainly very important, of course). While focusing on these aspects of design, we cannot overlook the root of the site-to provide users with the information they need on our site, Smooth walk in our web page.

SOURCE Address: http://tina.reeze.cn/2010 ... 3/webcontent/