Site user group positioning to be accurate can not blindly high Daquan
Source: Internet
Author: User
KeywordsOthers can't tall full blind
Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
The purpose of website building is to give others a view, let users get useful value, so many owners want to make their own site to get more users attention, so the site to the user positioning into a large, full coverage, but this model has basically gone, now this road, has been numerous portals, Industry portal, local portal control, to break out, the first thing to kill these stumbling block, but whether for personal webmaster or company Enterprises, there is no way to compete with these deep-rooted old sites, the only way is to find their own user groups, and then locate their own target users, became the first task of website operation!
To achieve accurate positioning site users, the most critical factor is to understand the characteristics of the current user group, according to the author analysis, the current site user groups are divided into the main characteristics of low-end and high-end two, understand the two different user characteristics, help our site target positioning!
One: The current low-end user group mainly covers 80% of the Internet users, these low-end Internet users for some of the needs of the site will have a certain commonality, below we will analyze these commonalities!
One: the needs of the low-end users rich and colorful, the site's main target users should be located in these groups, usually low-end users will have online chat, interaction, help, entertainment and other commonalities, so the site should also have these different commonalities, so now many sites will have corresponding interactive columns, This is the combination of this kind of group of common set!
Second: Low-end users once like your site, will have the initiative to help you carry out the marketing motivation, these sources of power mainly on the content of the site to see the wonderful degree of experience, so now the importance of the content of the site is self-evident, and even appeared the content of the King's argument! Website to want to be successful, no user's word-of-mouth propaganda, There is no loyalty to the user must not go far, so to create high-quality content, valuable content has become the site operation of the focus of the process!
Second: High-end user groups accounted for the largest, and this type of group distribution in various industries, belong to the more high-end of various industries, so in each subdivision industry, the number of such groups will be less, so in doing site planning, this part of the group can be basically ignored! But once they find out that the Internet is useful to them, Then may have the desire to invest, so this kind of group for website Construction Company or marketing company, should be valued!
But it is equally difficult to serve such groups, first of all, this kind of group of knowledge is more extensive, the content of the website, if it is the kind of house, certainly not be able to enter the discernment, and if the service is not thoughtful, may encounter their negative pen, and other such groups of the Internet time is very small, How from their limited Internet time inside, get their favor, this kind of difficulty will be bigger, but as long as after careful planning, I believe it can be successful! The above content by www.nfrencai.com in Admin5, reproduced please keep the URL, thank you!
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